Patrick M Georges: 3 books

Book cover of Six Figure Management Method

Six Figure Management Method

How to Grow Your Business with the Only 6 KPIs You'll Ever Need

by Patrick M Georges, Josephine Hus
Language: English
Release Date: June 3, 2013

Measuring performance and improving profitability are essential for successful business growth. However, authors Patrick M. Georges, who created the widely used Management Cockpit system, and Josephine Hus demonstrate clearly that standard key performance indicators can be overly complex and therefore...
Book cover of Neuromarketing in Action

Neuromarketing in Action

How to Talk and Sell to the Brain

by Patrick M Georges, Anne-Sophie Bayle-Tourtoulou, Michel Badoc
Language: English
Release Date: December 3, 2013

Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands such...
Book cover of Collection of CEPANI arbitral awards / Recueil de sentences arbitrales du Cepani / Verzameling van arbitrale uitspraken van Cepani
by S. Bauwens, J. Bigwood, Olivier Caprasse
Language: French
Release Date: April 27, 2015

This work, the third volume in its series, is devoted entirely to the procedural issues that may arise during the course of an arbitration procedure. With this trilingual publication, CEPANI wishes to highlight the importance of the proper conduct of arbitral proceedings. Furthermore, the Centre...
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