Philip: 4665 books

Philip Kotler's name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now Kotler on Marketing offers his long-awaited, essential guide to marketing for managers, freshly written based on his phenomenally...

Sales is the most exciting, most rewarding career in industry. Sales is the key to business success. Nothing happens until a sale is made. Companies who execute well but do not sell, go out of business. The companies that have and value top Salesmen are usually the most successful. Here are the four...

In the early 1870s, the boomtown of Birmingham erupted in a series of vicious gang wars. Mobs of youths armed with stones, knives and belt buckles fought pitched battles in a struggle for territorial supremacy. Known as "sloggers", they drew their numbers from the workshops and factories...

This is a collection of short biographies on the great West Ham players of yesteryear that helped to define the club's iconic image and set the standard for its future stars. This is a must-have for any true Hammers fan interested in the history of their beloved club. West Ham United has always been...

A detailed guide book of offroad driving in the desert. Tips and practical advise on what to do before considering taking the plunge into the beautiful sport of off road driving. Checklists and detailed graphic descriptions on driving techniques with a predominant sense of safety in order to enjoy the sport. A must have guide for anyone considering a venture into the outdoors with their 4x4.

Innovation disrupts things. Can it disrupt unemployment? Internet co-inventor Vint Cerf and David Nordfors, co-founders of i4j Innovation for Jobs, say IT and artificial intelligence should be seen as tools for tailoring meaningful new jobs for workers. In this groundbreaking book they present ideas,...

Easy-to-follow guidelines from a pro for simplifying your investments, protecting yourself from the investment sharks and achieving financial freedom Drawing on his years as an investor for leading banks in the U.S. and Asia, Philip Cheng delivers down-to-earth strategies guaranteed to make...

Philip Tranter and three friends drove a Land Rover 6,000 miles overland from Scotland to Nuristan to explore some of the unknown Central Hindu Kush area. They set out to attempt the second ascent of the monstrous Koh-i-Krebek; to ascend if possible at least one other major unclimbed mountain and...

What drug provides Americans with the greatest pleasure and the greatest pain? The answer, hands down, is alcohol. The pain comes not only from drunk driving and lost lives but also addiction, family strife, crime, violence, poor health, and squandered human potential. Young and old, drinkers and...

What happens in the City has never affected us more In this excellent guide, now fully revised and updated, leading financial journalist Philip Coggan cuts through the headlines, the scandals and the jargon to explain the nuts and bolts of the financial system. What causes the pound to rise...

After spending several years in Canada and the Caribbean working with small and medium-sized businesses, John Philip Henderson brings a working knowledge that business owners need to be successful after dealing with the hardships in this potentially tough sector of society. Written in an essentially...

Sales isn’t about pushing products or being efficient; it’s about building the right systems to manage and empower your salespeople. If you read nothing else on sales, read these 10 articles. We’ve combed through hundreds of Harvard Business Review articles and selected the most important...

Not long ago, the world was awash with venture capital in search of the next Yahoo! or Amazon.com. No product, no experience, no technology, no business plan -- no problem. You could still get $40 million from investors to start up your dot-com. And you could get people to work around the clock for...

Business history needs a shake-up, Philip Scranton and Patrick Fridenson argue, as many businesses go global and cultural contexts become critical. Reimagining Business History prods practitioners to take new approaches to entrepreneurial intentions, company scale, corporate strategies, local infrastructure,...