Shankar Basu: 1 book

Book cover of Corporate Purpose

Corporate Purpose

Why It Matters More Than Strategy

by Shankar Basu
Language: English
Release Date: July 6, 2017

Originally published in 1999 after a decade of research and extensive interviews with some of Toyota's top executives, this book examines organizational purpose: what it is, how it is crafted, how does it relate to strategy and objectives and how does it relate to decisions and actions that ultimately...
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