Bloomberg Press imprint: 136 books
Why CRM Doesn't Work
How to Win by Letting Customers Manange the Relationship
Language: English
Release Date: May 21, 2010
CRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected. Is it possible to make customers happy and, at the same time, improve ROI? Is there a practical, affordable way to get customers to say what they...
Big Mistakes
The Best Investors and Their Worst Investments
Language: English
Release Date: May 22, 2018
A Must-Read for Any Investor Looking to Maximize Their Chances of Success
Big Mistakes: The Best Investors and Their Worst Investments explores the ways in which the biggest names have failed, and reveals the lessons learned that shaped more successful strategies going forward. Investing can...
by Larry E. Swedroe, Kevin Grogan, Tiya Lim
Language: English
Release Date: December 16, 2010
Language: English
Release Date: December 16, 2010
The active versus passive debate is a contentious issue. Filled with concrete evidence and comprehensive money management strategies, this chapter from The Only Guide You'll Ever Need for the Right Financial Plan delves into the case for passive investing over active investing. You can do so by investing...
Managing Foundations and Charitable Trusts
Essential Knowledge, Tools, and Techniques for Donors and Advisors
Language: English
Release Date: June 9, 2011
The insider's guide to charitable organizations for donors and their advisors
Do you know when to use a private foundation, a donor-advised fund, or a charitable remainder trust or other charitable vehicle? Do you know the different tax benefits, limitations, and control rules for each alternative?...
In Too Deep
BP and the Drilling Race That Took it Down
Language: English
Release Date: December 20, 2010
The truth behind the greatest environmental disaster in U.S. history
In 2005, fifteen workers were killed when BP's Texas City Refinery exploded. In 2006, corroded pipes owned by BP led to an oil spill in Alaska. Now, in 2010, eleven men drilling for BP were killed in the blowout of the Macondo...
Seizing Power
The Grab for Global Oil Wealth
Language: English
Release Date: July 30, 2010
How oil volatility may lead to violence among oil powers
The world supply of oil is running out. Meanwhile, the balance of oil power is shifting away from the United States and the Arab states toward national oil companies (NOCs) in Russia, China, and some emerging economies in Africa and South...
The Entrepreneur's Growth Startup Handbook
7 Secrets to Venture Funding and Successful Growth
Language: English
Release Date: August 7, 2013
An accessible guide to handling the unforeseeable consequences of becoming an entrepreneur in today and tomorrow's economy
The spirit of an entrepreneur is often characterized as one of unbridled passion and a sense of fearlessness. But what about the consequences of choosing to become an entrepreneur?...
Aqua Shock, Revised and Updated
Water in Crisis
Language: English
Release Date: May 12, 2011
An objective look at America's rapidly shrinking water supply
Once believed to be a problem limited to America's southwest, water shortages are now an issue coast to coast, from New England to California. In Aqua Shock: The Water Crisis in America, author Susan J. Marks provides a comprehensive...
Making Sense of the Dollar
Exposing Dangerous Myths about Trade and Foreign Exchange
Language: English
Release Date: May 18, 2010
Has the greenback really lost its preeminent place in the world? Not according to currency expert Marc Chandler, who explains why so many are—wrongly—pessimistic about both the dollar and the U.S. economy.
Making Sense of the Dollar explores the many factors—trade deficits, the dollar’s...
The Quest for Alpha
The Holy Grail of Investing
Language: English
Release Date: December 20, 2010
The final word on passive vs. active investing
The debate on active investing-stock picking and market timing-versus passive investing-markets are highly efficient and almost impossible to outperform-has raged for decades. Which side is right? In The Quest for Alpha: The Holy Grail of Investing,...
When Prime Brokers Fail
The Unheeded Risk to Hedge Funds, Banks, and the Financial Industry
Language: English
Release Date: June 29, 2010
An informative primer on the new landscape of leading prime brokers
Before the recent financial crisis, both regulators and market participants disregarded the complex and dangerous nature of the relationship between prime brokers (the banks) and their clients (the funds). In When Prime Brokers...
by Terri Duhon
Language: English
Release Date: August 23, 2012
Language: English
Release Date: August 23, 2012
A detailed look at what really happens in the front office of an investment bank and why
Trading floors have always fascinated people, but few understand the role they play in the world of finance today. Though markets rise and fall every day, the drivers of those are rarely explored. Those...
Managed Futures for Institutional Investors
Analysis and Portfolio Construction
Language: English
Release Date: April 6, 2011
A practical guide to institutional investing success
Managed Futures for Institutional Investors is an essential guide that walks you through the important questions that need to be addressed before investing in this asset class and contains helpful direction for investors during the investing...
The Social Media Handbook for Financial Advisors
How to Use LinkedIn, Facebook, and Twitter to Build and Grow Your Business
Language: English
Release Date: June 28, 2012
Expert advice for financial advisors looking to make the most of social media platforms
Social media is everywhere. 3.5 billion pieces of content are shared on Facebook each week, 22 million professionals are networking on LinkedIn, and 140 million tweets are posted every day. The opportunities...