Sage: 7203 books
Sales Forecasting Management
A Demand Management Approach
Language: English
Release Date: November 23, 2004
Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer...
by Mr Robert T Wearing
Language: English
Release Date: May 3, 2005
Language: English
Release Date: May 3, 2005
[![A companion website is available for this text][]][A companion website is available for this text 1]
`Wearing has written a superb and highly provocative book that does an excellent job of introducing students to theories of corporate governance and exposing complex fact situations in a...
International Business
Theory and Practice
Language: English
Release Date: March 17, 2011
Electronic Inspection Copy available for instructors here
What is international business? How does it differ from local or national business? What are the fundamental challenges and emerging trends in international business? What is the impact of globalization, corporate social responsibility,...
Corporate Governance
Principles and Issues
Language: English
Release Date: November 15, 2010
Electronic Inspection Copy available for instructors here
Offering a fresh look at the commonly accepted view of what constitutes good governance, Donald Nordberg explores the contexts of board decisions and draws upon his academic research and years of business and financial journalism in...
Pricing Strategies
A Marketing Approach
Language: English
Release Date: October 11, 2011
Written by a leading pricing researcher, Pricing Strategies makes this essential aspect of business accessible through a simple unified system for the setting and management of prices. Robert M. Schindler demystifies the math necessary for making effective pricing decisions. His intuitive approach...
Human Resource Management
Functions, Applications, and Skill Development
Language: English
Release Date: November 30, 2017
Whether your students are HRM majors or general business majors, Human Resource Management: Functions, Applications, and Skill Development, Third Edition, will help them develop the skills they need to recruit, select, train, and development talent. Bestselling authors Robert N. Lussier and John R....
by Jim Blythe
Language: English
Release Date: November 5, 2013
Language: English
Release Date: November 5, 2013
When you think of marketing you may think of the adverts that pop up at the side of your screen or the billboards you see when you're out - all those moments in the day when somebody is trying to grab your attention and sell you something! Marketing is about advertising and communications in part,...
Corporate Financial Reporting
Theory and Practice
Language: English
Release Date: December 13, 2002
`This is a book which should be read by all students, whether undergraduate and postgraduate. It also provides a succinct guide for the manager who wishes to come to grips with this topic, or the accountant nostalgic to recollect the non too praiseworthy and indecisive history of this topic' - Managerial...
Families & Change
Coping With Stressful Events and Transitions
Language: English
Release Date: December 24, 2015
Learn how contemporary families respond to and handle common stressful life circumstances. Integrating research, theory, and applications, Families & Change: Coping With Stressful Events and Transitions, Fifth Edition offers students an in-depth understanding of family change. Each chapter...
Fundraising
Principles and Practice
Language: English
Release Date: July 21, 2015
Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michael J. Worth offers insights on the practical application of relevant theory. The text is designed to engage readers in thinking critically...
Change Management
A Guide to Effective Implementation
Language: English
Release Date: November 23, 2015
Now a classic in its field, the fourth edition of Change Management: A Guide to Effective Implementation continues to offer readers highly practical strategies and step-by-step guidance for applying different models of change in different organizational scenarios.
New to the Fourth Edition:
A...
Marketing Theory
A Student Text
Language: English
Release Date: May 16, 2016
Lecturers/Instructors - Request a free digital inspection copy here
Uniquely providing a comprehensive overview in one place, Marketing Theory introduces and explains the role of theory in marketing by uncovering its histories, disciplinary underpinnings, subfields, discourses and debates. ...
by Dr. Zeynep Aycan, Rabindra N. Kanungo, Manuel Mendonca
Language: English
Release Date: February 13, 2014
Language: English
Release Date: February 13, 2014
*Winner in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2015*
An ideal course text for Organizational Behaviour, Human Resource Management or Cross-Cultural Management courses.
Chapters present the fundamental theoretical approaches in all key...
Psychological Contracts in Organizations
Understanding Written and Unwritten Agreements
Language: English
Release Date: May 18, 1995
The organizational, social and psychological meanings of contracts, both written and unwritten, are the focus of this volume. The author addresses a number of important topics including contract making, interpretation of contracts, contract violations, strategies for changing contracts and contracts...