How the World's Most Powerful Customer is Changing Everything
by
Rob Schlyecher
Language: English
Release Date: March 20, 2015
Why do some businesses fail while others thrive no matter what? It’s all in the customer. This fast moving, real-world analysis of a ten-year world-wide research study reveals how one kind of customer is responsible for over 75% of discretionary spending today. Meet the customer who bought a Subaru...