Bounded Rational Choice Behaviour

Applications in Transport

Nonfiction, Reference & Language, Transportation
Cover of the book Bounded Rational Choice Behaviour by , Emerald Group Publishing Limited
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781784410711
Publisher: Emerald Group Publishing Limited Publication: January 30, 2015
Imprint: Emerald Group Publishing Limited Language: English
Author:
ISBN: 9781784410711
Publisher: Emerald Group Publishing Limited
Publication: January 30, 2015
Imprint: Emerald Group Publishing Limited
Language: English

This book brings together frontier research in transportation and travel behaviour on the formulation and estimation of models of bounded rationality to analyse and predict various facets underlying daily activity-travel behaviour. Key behavioural principles and mechanisms relate to simplifying decision complexity by ignoring particular attributes, developing context and task-dependent mental representations, deriving decision heuristics, adding emotional aspects to cognitive assessments of choice options, regret-minimization, semi-compensatory decision rules based on mental effort and risk perception, learning and adaptation, satisfying decision rules and prospect theoretic approaches. The book is important reading for transportation researchers and professionals who are interested in the latest developments in transport demand forecasting. It offers historical reviews of the development of models of bounded rationality in this field of research, and a variety of new concepts and modelling approaches that should be inspirational to both new and experienced researchers in this field of research and application.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book brings together frontier research in transportation and travel behaviour on the formulation and estimation of models of bounded rationality to analyse and predict various facets underlying daily activity-travel behaviour. Key behavioural principles and mechanisms relate to simplifying decision complexity by ignoring particular attributes, developing context and task-dependent mental representations, deriving decision heuristics, adding emotional aspects to cognitive assessments of choice options, regret-minimization, semi-compensatory decision rules based on mental effort and risk perception, learning and adaptation, satisfying decision rules and prospect theoretic approaches. The book is important reading for transportation researchers and professionals who are interested in the latest developments in transport demand forecasting. It offers historical reviews of the development of models of bounded rationality in this field of research, and a variety of new concepts and modelling approaches that should be inspirational to both new and experienced researchers in this field of research and application.

More books from Emerald Group Publishing Limited

Cover of the book Contemporary Issues in Finance by
Cover of the book Advances in Financial Economics by
Cover of the book Politics and Public Policy by
Cover of the book Food Security in a Food Abundant World by
Cover of the book Music and Law by
Cover of the book General and Special Education Inclusion in an Age of Change by
Cover of the book General and Special Education Inclusion in an Age of Change by
Cover of the book Social Justice Issues and Racism in the College Classroom by
Cover of the book Uncertainty and Strategic Decision Making by
Cover of the book Case Study Research by
Cover of the book Visionary Pricing by
Cover of the book Finance and Development in Africa by
Cover of the book The Spatial Market Process by
Cover of the book Annual Review of Comparative and International Education 2014 by
Cover of the book Special Issue: The Discourse of Judging by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy