Brilliant Copywriting

How to craft the most interesting and effective copy imaginable

Business & Finance, Human Resources & Personnel Management, Skills, Business Reference, Business Communication, Entrepreneurship & Small Business
Cover of the book Brilliant Copywriting by Roger Horberry, Pearson Education Limited
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Roger Horberry ISBN: 9780273742227
Publisher: Pearson Education Limited Publication: April 8, 2010
Imprint: Pearson Business Language: English
Author: Roger Horberry
ISBN: 9780273742227
Publisher: Pearson Education Limited
Publication: April 8, 2010
Imprint: Pearson Business
Language: English

If you’ve ever struggled to craft a persuasive message that really hits the spot you’ll know

it’s harder than it looks. Wouldn’t it be helpful to have an expert on hand to give you tips and tricks? Someone who could pass on their knowledge and know-how? Someone

who told you how the professionals really do it? Well, that’s exactly what this book does for aspiring copywriters. Think of it as a rocket-assisted launch for your writing career.

 

Brilliant Copywriting is packed with practical techniques to help anyone who works with words to improve their writing. It lifts the lid on the world of professional copywriting to

reveal the trade secrets of top-notch practitioners. It’s the book every copywriter wants when they start out, full of facts, details and insights that normally take years to acquire. It will also be invaluable for anyone who works with words in pretty much any industry.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

If you’ve ever struggled to craft a persuasive message that really hits the spot you’ll know

it’s harder than it looks. Wouldn’t it be helpful to have an expert on hand to give you tips and tricks? Someone who could pass on their knowledge and know-how? Someone

who told you how the professionals really do it? Well, that’s exactly what this book does for aspiring copywriters. Think of it as a rocket-assisted launch for your writing career.

 

Brilliant Copywriting is packed with practical techniques to help anyone who works with words to improve their writing. It lifts the lid on the world of professional copywriting to

reveal the trade secrets of top-notch practitioners. It’s the book every copywriter wants when they start out, full of facts, details and insights that normally take years to acquire. It will also be invaluable for anyone who works with words in pretty much any industry.

More books from Pearson Education Limited

Cover of the book How to Speak so People Listen by Roger Horberry
Cover of the book Law Express Question and Answer: EU Law by Roger Horberry
Cover of the book Business Express: Making strategic business change decisions by Roger Horberry
Cover of the book Mastering Interest Rate Risk Strategy by Roger Horberry
Cover of the book The Beermat Entrepreneur by Roger Horberry
Cover of the book Managing Change Step By Step by Roger Horberry
Cover of the book Sales: Fast Track to Success by Roger Horberry
Cover of the book Change Your Life with Positive Psychology by Roger Horberry
Cover of the book Level 4: Inventions that Changed the World by Roger Horberry
Cover of the book The Project Workout by Roger Horberry
Cover of the book Letters to a Law Student by Roger Horberry
Cover of the book Level 2: Tales from the Arabian Nights by Roger Horberry
Cover of the book Business Express: Sharpen your influencing strategies by Roger Horberry
Cover of the book How to be Assertive In Any Situation by Roger Horberry
Cover of the book FT Guide to Pensions and Wealth in Retirement by Roger Horberry
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy