Competitive Intelligence Rescue: Getting It Right

Business & Finance, Management & Leadership, Planning & Forecasting

• Author: Carolyn M. Vella, John J. McGonagle
• ISBN: 9781440851612
• Publisher: ABC-CLIO
• Publication: July 20, 2017
• Imprint: Praeger
• Language: English

A powerful "how-to-do-it-better" book, this is the first guidebook on competitive intelligence that uses case studies to provide behind-the-scenes insights into how professionals improve competitive intelligence processes.

• Provides readers with practical tools and strategies to immediately identify and address their CI problems

• Enables businesses to realize discernible improvements in performance, planning, competitiveness, and agility

• Offers helpful checklists and other easy-to-use aids to make improving CI operations a straightforward process

• Serves leaders in any organization—for profit or nonprofit—charged with the challenge of maintaining a competitive edge in their industry