Driving Green Consumerism Through Strategic Sustainability Marketing

Business & Finance, Economics, Sustainable Development, Nonfiction, Art & Architecture, Architecture, Marketing & Sales
Cover of the book Driving Green Consumerism Through Strategic Sustainability Marketing by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781522529149
Publisher: IGI Global Publication: November 30, 2017
Imprint: Business Science Reference Language: English
Author:
ISBN: 9781522529149
Publisher: IGI Global
Publication: November 30, 2017
Imprint: Business Science Reference
Language: English

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.

More books from IGI Global

Cover of the book Handbook of Research on Academic Misconduct in Higher Education by
Cover of the book Strategic Collaborative Innovations in Organizational Systems by
Cover of the book Innovations in Database Design, Web Applications, and Information Systems Management by
Cover of the book Intelligent Image and Video Interpretation by
Cover of the book Corporate Social Responsibility by
Cover of the book Distributed Team Collaboration in Organizations by
Cover of the book Hybrid Electric Power Train Engineering and Technology by
Cover of the book Security Engineering for Cloud Computing by
Cover of the book Signal Processing, Perceptual Coding and Watermarking of Digital Audio by
Cover of the book Cases on Cultural Implications and Considerations in Online Learning by
Cover of the book Trust and Technology in B2B E-Commerce by
Cover of the book Principal Concepts in Applied Evolutionary Computation by
Cover of the book Handbook of Research on Advanced Data Mining Techniques and Applications for Business Intelligence by
Cover of the book Affective Computing and Interaction by
Cover of the book Handbook of Research on Geographic Information Systems Applications and Advancements by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy