Entrepreneurship for Everyone

A Student Textbook

Business & Finance, Career Planning & Job Hunting, Small Business, Entrepreneurship & Small Business, Entrepreneurship
Cover of the book Entrepreneurship for Everyone by , SAGE Publications
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781446242599
Publisher: SAGE Publications Publication: November 11, 2008
Imprint: SAGE Publications Ltd Language: English
Author:
ISBN: 9781446242599
Publisher: SAGE Publications
Publication: November 11, 2008
Imprint: SAGE Publications Ltd
Language: English

[![A companion website is available for this text][]][A companion website is available for this text 1]

'Innovative, well organised, readable and authoritative. This is a text that takes a modern and refreshing approach to a subject that is an essential ingredient on today's economic agenda' - Graham Beaver, Professor of Strategic Management, Visiting Professor to Queensland University of Technology, Fellow of the University of Warwick

Not everyone who wants to study entrepreneurship has a theoretical background in business.

Specifically written for students who do not have a strong business theory background, the authors of Entrepreneurship for Everyone bring alive the crucial issues for understanding this dynamic field. Going beyond the traditional textbook, the authors equip students with the necessary business knowledge and essential practical advice on applying that knowledge in the real world, to a range of types of industry - from sustainable industries, information technology, healthcare, biotechnology, as well as the musical and creative industries.

Key entrepreneurship concepts that are covered include:

- the theories and tools of creative thinking

- market research

- intellectual property protection

- relevant economics

If you are coming to this area anew, and especially if you are interested in how entrepreneurship is applied, putting this text back on the shelf could cost you real success.

[A companion website is available for this text]: [A companion website is available for this text 1]: http://www.sagepub.co.uk/mellor/

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

[![A companion website is available for this text][]][A companion website is available for this text 1]

'Innovative, well organised, readable and authoritative. This is a text that takes a modern and refreshing approach to a subject that is an essential ingredient on today's economic agenda' - Graham Beaver, Professor of Strategic Management, Visiting Professor to Queensland University of Technology, Fellow of the University of Warwick

Not everyone who wants to study entrepreneurship has a theoretical background in business.

Specifically written for students who do not have a strong business theory background, the authors of Entrepreneurship for Everyone bring alive the crucial issues for understanding this dynamic field. Going beyond the traditional textbook, the authors equip students with the necessary business knowledge and essential practical advice on applying that knowledge in the real world, to a range of types of industry - from sustainable industries, information technology, healthcare, biotechnology, as well as the musical and creative industries.

Key entrepreneurship concepts that are covered include:

- the theories and tools of creative thinking

- market research

- intellectual property protection

- relevant economics

If you are coming to this area anew, and especially if you are interested in how entrepreneurship is applied, putting this text back on the shelf could cost you real success.

[A companion website is available for this text]: [A companion website is available for this text 1]: http://www.sagepub.co.uk/mellor/

More books from SAGE Publications

Cover of the book Values for Educational Leadership by
Cover of the book Inclusive Education Across Cultures by
Cover of the book Scale Development by
Cover of the book The Multiplier Effect by
Cover of the book Using Health Policy in Nursing Practice by
Cover of the book Research Methods in International Relations by
Cover of the book Using ICT in the Primary School by
Cover of the book Sustainability of Rights after Globalisation by
Cover of the book Assessment of Learners with Dyslexic-Type Difficulties by
Cover of the book On the Edge of Empire by
Cover of the book Why Are School Buses Always Yellow? by
Cover of the book Talk and Interaction in Social Research Methods by
Cover of the book Global Risk/Global Opportunity by
Cover of the book Managing Nonprofit Organizations in a Policy World by
Cover of the book Microbiology and Infection Prevention and Control for Nursing Students by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy