Get A Name

10 Rules to Create A Great Brand Name

Business & Finance, Marketing & Sales, International, Economics, Development & Growth
Cover of the book Get A Name by Jacky Tai, Marshall Cavendish International
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Author: Jacky Tai ISBN: 9789814435338
Publisher: Marshall Cavendish International Publication: March 1, 2009
Imprint: Marshall Cavendish Edition Language: English
Author: Jacky Tai
ISBN: 9789814435338
Publisher: Marshall Cavendish International
Publication: March 1, 2009
Imprint: Marshall Cavendish Edition
Language: English
So many companies and brands out there in the market, it will be impossible to stand out without a great name. Just imagine, there are already more than 150,000 companies operating in a small country like Singapore. How will your brand stand out if it doesn't have a great name? Finding a great name is also no longer easy because of the proliferation of companies and brands in our society. Chances are, the name you think of has already been registered and trademarked by someone else. So, what do you do? The 10 Rules Of Naming will show you how to create a powerful brand name in a simple, straightforward and jargon-free manner. Besides explaining the 10 rules of naming in detail, the book also covers the pitfalls of naming to avoid, binding everything together through vivid examples of how companies with great names went about creating those names.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
So many companies and brands out there in the market, it will be impossible to stand out without a great name. Just imagine, there are already more than 150,000 companies operating in a small country like Singapore. How will your brand stand out if it doesn't have a great name? Finding a great name is also no longer easy because of the proliferation of companies and brands in our society. Chances are, the name you think of has already been registered and trademarked by someone else. So, what do you do? The 10 Rules Of Naming will show you how to create a powerful brand name in a simple, straightforward and jargon-free manner. Besides explaining the 10 rules of naming in detail, the book also covers the pitfalls of naming to avoid, binding everything together through vivid examples of how companies with great names went about creating those names.

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