Honor System Marketing

Discovering Honesty, Trust and Profit Amongst the Goodness of People

Business & Finance, Marketing & Sales, Commercial Policy, Direct Marketing
Cover of the book Honor System Marketing by Jeff McPherson, Acres U.S.A.
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Author: Jeff McPherson ISBN: 9781601730633
Publisher: Acres U.S.A. Publication: May 1, 2011
Imprint: Language: English
Author: Jeff McPherson
ISBN: 9781601730633
Publisher: Acres U.S.A.
Publication: May 1, 2011
Imprint:
Language: English

A heartwarming snapshot of the horse-and-buggy era? On the contrary -- Jeff Mcpherson reports that honor systems are making a comeback in the 21st century. Drawing on years of personal experience and interviews with dozens of fellow farmers, business owners and customers, he shows how you can make the honor system work to your advantage. Honor System Marketing tells how to adapt honor marketing to fit your own needs and capacities. Mcpherson details how to avoid common pitfalls, manage finances, and maintain a sense of optimism. This book shows how honor system marketing can become an essential tool for doing business and reviving our spirit of trust in humanity. 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A heartwarming snapshot of the horse-and-buggy era? On the contrary -- Jeff Mcpherson reports that honor systems are making a comeback in the 21st century. Drawing on years of personal experience and interviews with dozens of fellow farmers, business owners and customers, he shows how you can make the honor system work to your advantage. Honor System Marketing tells how to adapt honor marketing to fit your own needs and capacities. Mcpherson details how to avoid common pitfalls, manage finances, and maintain a sense of optimism. This book shows how honor system marketing can become an essential tool for doing business and reviving our spirit of trust in humanity. 

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