How to Create Your Own Jewelry Line
Design – Production – Finance – Marketing & More
Business & Finance, Economics, Development & Growth, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
| Author: | Emilie Shapiro | ISBN: | 9781454710851 |
| Publisher: | Lark Crafts | Publication: | April 13, 2018 |
| Imprint: | Lark Crafts | Language: | English |
| Author: | Emilie Shapiro |
| ISBN: | 9781454710851 |
| Publisher: | Lark Crafts |
| Publication: | April 13, 2018 |
| Imprint: | Lark Crafts |
| Language: | English |
To develop a successful jewelry line, designers have to be more than just creative artists—they have to understand the ins and outs of running a crafts business. Emilie Shapiro’s detailed guide explores the many facets of creating a quality handmade collection that people will buy, including where to sell your work, how to do small-scale production, how to carry out market research and publicity, how to price and present your pieces for greatest effect, and so much more. It’s the perfect primer for budding jewelry entrepreneurs.
To develop a successful jewelry line, designers have to be more than just creative artists—they have to understand the ins and outs of running a crafts business. Emilie Shapiro’s detailed guide explores the many facets of creating a quality handmade collection that people will buy, including where to sell your work, how to do small-scale production, how to carry out market research and publicity, how to price and present your pieces for greatest effect, and so much more. It’s the perfect primer for budding jewelry entrepreneurs.
