Inviting Latino Voters

Party Messages and Latino Party Identification

Nonfiction, Social & Cultural Studies, Political Science, Government, Political Parties, Social Science, Sociology
Cover of the book Inviting Latino Voters by Stacey L. Connaughton, Taylor and Francis
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Author: Stacey L. Connaughton ISBN: 9781135874179
Publisher: Taylor and Francis Publication: February 1, 2013
Imprint: Routledge Language: English
Author: Stacey L. Connaughton
ISBN: 9781135874179
Publisher: Taylor and Francis
Publication: February 1, 2013
Imprint: Routledge
Language: English

Latino's increasing numbers and their uncertain voting behaviors have enticed Democrats and Republicans to actively court this demographic group, seeking their partisan identification. Through in-depth interviews with campaign strategists, a quantitative analysis of Latino-oriented television advertisements and a survey of Latino citizens, this project examines these efforts.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Latino's increasing numbers and their uncertain voting behaviors have enticed Democrats and Republicans to actively court this demographic group, seeking their partisan identification. Through in-depth interviews with campaign strategists, a quantitative analysis of Latino-oriented television advertisements and a survey of Latino citizens, this project examines these efforts.

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