Knowledge Management - Why Companies choose Knowledge Management

Business & Finance, Marketing & Sales
Cover of the book Knowledge Management - Why Companies choose Knowledge Management by Susanne Schneider, Examicus Verlag
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Author: Susanne Schneider ISBN: 9783656999195
Publisher: Examicus Verlag Publication: July 25, 2012
Imprint: Examicus Verlag Language: English
Author: Susanne Schneider
ISBN: 9783656999195
Publisher: Examicus Verlag
Publication: July 25, 2012
Imprint: Examicus Verlag
Language: English

Diploma Thesis from the year 1999 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1, Reutlingen University, language: English, abstract: Increasingly, companies have started to recognise that with the transition from the industrial age to the knowledge era they are being forced to develop knowledge management strategies and tools to remain competitive. However, it is difficult to identify viable knowledge strategies and guidelines for the implementation of knowledge management. Research showing how employees view knowledge management and how they evaluate the implementation process are scarce. The report attempts to translate the theoretical findings of the literature review into the practical realities of the implementation process. It examines the basic framework of knowledge management. Questions such as: 'Where does knowledge management come from?' 'Why did it evolve?' and 'How can it be defined?' are answered before the implementation process is examined in more detailed. Finally, the critical analysis highlights common pitfalls and weaknesses of knowledge management. Based on these findings the most important success factors are identified. The main objective of the report was to make knowledge management tangible.

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Diploma Thesis from the year 1999 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1, Reutlingen University, language: English, abstract: Increasingly, companies have started to recognise that with the transition from the industrial age to the knowledge era they are being forced to develop knowledge management strategies and tools to remain competitive. However, it is difficult to identify viable knowledge strategies and guidelines for the implementation of knowledge management. Research showing how employees view knowledge management and how they evaluate the implementation process are scarce. The report attempts to translate the theoretical findings of the literature review into the practical realities of the implementation process. It examines the basic framework of knowledge management. Questions such as: 'Where does knowledge management come from?' 'Why did it evolve?' and 'How can it be defined?' are answered before the implementation process is examined in more detailed. Finally, the critical analysis highlights common pitfalls and weaknesses of knowledge management. Based on these findings the most important success factors are identified. The main objective of the report was to make knowledge management tangible.

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