Managing Strategic Design

Business & Finance, Marketing & Sales, Commerce, Management & Leadership, Planning & Forecasting
Cover of the book Managing Strategic Design by Ray Holland, Busayawan Lam, Palgrave Macmillan
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Ray Holland, Busayawan Lam ISBN: 9781137325969
Publisher: Palgrave Macmillan Publication: November 20, 2014
Imprint: Palgrave Macmillan Language: English
Author: Ray Holland, Busayawan Lam
ISBN: 9781137325969
Publisher: Palgrave Macmillan
Publication: November 20, 2014
Imprint: Palgrave Macmillan
Language: English

Managing Strategic Design emphasizes the power of design management to drive corporate strategic goals, showing how design strategies can be thoughtfully formulated and managed to improve the performance of organizations.

Taking an engaging and inspiring approach, this book will help design students and graduates to apply new concepts of design management in their works and to use design strategically to achieve organizational visions and targets. This is an essential text for managers, practitioners and students.

Key benefits:
• Integrates design and management theory with a wealth of practical applications and examples
• Framed around the ''4Ds'' model

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Managing Strategic Design emphasizes the power of design management to drive corporate strategic goals, showing how design strategies can be thoughtfully formulated and managed to improve the performance of organizations.

Taking an engaging and inspiring approach, this book will help design students and graduates to apply new concepts of design management in their works and to use design strategically to achieve organizational visions and targets. This is an essential text for managers, practitioners and students.

Key benefits:
• Integrates design and management theory with a wealth of practical applications and examples
• Framed around the ''4Ds'' model

More books from Palgrave Macmillan

Cover of the book Citizen Satisfaction by Ray Holland, Busayawan Lam
Cover of the book Empathy by Ray Holland, Busayawan Lam
Cover of the book American Exceptionalism Revisited by Ray Holland, Busayawan Lam
Cover of the book Exploring Literacies by Ray Holland, Busayawan Lam
Cover of the book The Aspiring Entrepreneurship Scholar by Ray Holland, Busayawan Lam
Cover of the book Continuous Improvement Strategies by Ray Holland, Busayawan Lam
Cover of the book Chinese Leadership by Ray Holland, Busayawan Lam
Cover of the book Higher Education Policy Convergence and the Bologna Process by Ray Holland, Busayawan Lam
Cover of the book Digital Online Culture, Identity, and Schooling in the Twenty-First Century by Ray Holland, Busayawan Lam
Cover of the book Japan Decides 2014 by Ray Holland, Busayawan Lam
Cover of the book Western Aid at a Crossroads by Ray Holland, Busayawan Lam
Cover of the book The Vision of a Nation by Ray Holland, Busayawan Lam
Cover of the book Ways of Regulating Drugs in the 19th and 20th Centuries by Ray Holland, Busayawan Lam
Cover of the book Perceiving Power in Early Modern Europe by Ray Holland, Busayawan Lam
Cover of the book Political Organization in Nigeria since the Late Stone Age by Ray Holland, Busayawan Lam
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy