Managing Sustainable Innovation

The Driver for Global Growth

Business & Finance, Management & Leadership, Production & Operations Management, Management
Cover of the book Managing Sustainable Innovation by Ian E. Maxwell, Springer US
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Ian E. Maxwell ISBN: 9780387875811
Publisher: Springer US Publication: April 21, 2009
Imprint: Springer Language: English
Author: Ian E. Maxwell
ISBN: 9780387875811
Publisher: Springer US
Publication: April 21, 2009
Imprint: Springer
Language: English

Ian Maxwell applies decades of research and application to present a novel approach to innovation, with an emphasis on sustainable and renewable practices that benefit many, and not just a handful of executives and shareholders. Featuring examples from a wide range of innovators around the world, from Google to Genentech to the Masdar “clean” city initiative in Abu Dhabi, Maxwell argues that organizations that embrace structured innovation management systems and drive a “top down” innovation culture will achieve sustainable high growth and strong shareholder returns. Countries that provide the right physical, financial and human resource infrastructure to support a highly innovative macro-economic environment will experience both strong GPD growth and high living standards.  Those companies and countries that fail to support innovation will struggle to compete and raise living standards, respectively. Maxwell considers the cases of China and India, whose low-cost innovation strategies are posing a serious competitive threat to established multinationals in the developed world, and considers the impact of innovation on such timely issues as climate change, environmental pollution, fossil fuel shortages, third world poverty, rising healthcare costs and ageing populations.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Ian Maxwell applies decades of research and application to present a novel approach to innovation, with an emphasis on sustainable and renewable practices that benefit many, and not just a handful of executives and shareholders. Featuring examples from a wide range of innovators around the world, from Google to Genentech to the Masdar “clean” city initiative in Abu Dhabi, Maxwell argues that organizations that embrace structured innovation management systems and drive a “top down” innovation culture will achieve sustainable high growth and strong shareholder returns. Countries that provide the right physical, financial and human resource infrastructure to support a highly innovative macro-economic environment will experience both strong GPD growth and high living standards.  Those companies and countries that fail to support innovation will struggle to compete and raise living standards, respectively. Maxwell considers the cases of China and India, whose low-cost innovation strategies are posing a serious competitive threat to established multinationals in the developed world, and considers the impact of innovation on such timely issues as climate change, environmental pollution, fossil fuel shortages, third world poverty, rising healthcare costs and ageing populations.

More books from Springer US

Cover of the book Supporting Real Time Decision-Making by Ian E. Maxwell
Cover of the book Lake Champlain: Partnerships and Research in the New Millennium by Ian E. Maxwell
Cover of the book A Practical Guide to Head Injury Rehabilitation by Ian E. Maxwell
Cover of the book Basics of Heart Failure by Ian E. Maxwell
Cover of the book Dictionary of Food and Ingredients by Ian E. Maxwell
Cover of the book RF MEMS Switches and Integrated Switching Circuits by Ian E. Maxwell
Cover of the book Advanced Low-Power Digital Circuit Techniques by Ian E. Maxwell
Cover of the book Chemical Mutagens by Ian E. Maxwell
Cover of the book Gene Transfer in the Cardiovascular System by Ian E. Maxwell
Cover of the book Psychosocial Theories of the Self by Ian E. Maxwell
Cover of the book The Biological Revolution by Ian E. Maxwell
Cover of the book Management of Education in the Information Age by Ian E. Maxwell
Cover of the book Crisis and Change in the Japanese Financial System by Ian E. Maxwell
Cover of the book Deep Seismic Sounding of the Earth’s Crust and Upper Mantle by Ian E. Maxwell
Cover of the book The Emotional Brain by Ian E. Maxwell
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy