Marketing para eventos

Business & Finance, Marketing & Sales, Public Relations
Cover of the book Marketing para eventos by Gerardo Woscoboinik, Ugerman Editor
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Author: Gerardo Woscoboinik ISBN: 9789879468333
Publisher: Ugerman Editor Publication: December 15, 2009
Imprint: Ugerman Editor Language: Spanish
Author: Gerardo Woscoboinik
ISBN: 9789879468333
Publisher: Ugerman Editor
Publication: December 15, 2009
Imprint: Ugerman Editor
Language: Spanish

• Los eventos son servicios • El planeamiento estratégico y operativo • Segmentación del mercado • Investigando nuestro mercado • Producto/Servicio • Plaza • Precio • Promoción y comunicación • Cómo ser exitoso.

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• Los eventos son servicios • El planeamiento estratégico y operativo • Segmentación del mercado • Investigando nuestro mercado • Producto/Servicio • Plaza • Precio • Promoción y comunicación • Cómo ser exitoso.

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