Marketing Your New Business

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book Marketing Your New Business by Bruce Barringer, Pearson Education
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Author: Bruce Barringer ISBN: 9780132378918
Publisher: Pearson Education Publication: August 12, 2010
Imprint: FT Press Language: English
Author: Bruce Barringer
ISBN: 9780132378918
Publisher: Pearson Education
Publication: August 12, 2010
Imprint: FT Press
Language: English

This is the eBook version of the printed book.

This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats.

 

 

The three realities you must understand to create a winning marketing plan.

 

 

Marketing is one area where hard work and ingenuity can make up for a lack of funds. It’s also an area where money can be easily wasted if a business doesn’t have a well-thought-out marketing plan. There are three things to be mindful of as you approach the topic of marketing and promotions in a new business. First, a business’s marketing efforts should be consistent with its overall mission and values. For example….

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This is the eBook version of the printed book.

This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats.

 

 

The three realities you must understand to create a winning marketing plan.

 

 

Marketing is one area where hard work and ingenuity can make up for a lack of funds. It’s also an area where money can be easily wasted if a business doesn’t have a well-thought-out marketing plan. There are three things to be mindful of as you approach the topic of marketing and promotions in a new business. First, a business’s marketing efforts should be consistent with its overall mission and values. For example….

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