Online Multimedia Advertising

Techniques and Technologies

Nonfiction, Computers, Computer Hardware, Microprocessors, Application Software, Multimedia, Business & Finance
Cover of the book Online Multimedia Advertising by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781466607323
Publisher: IGI Global Publication: December 31, 2010
Imprint: Information Science Reference Language: English
Author:
ISBN: 9781466607323
Publisher: IGI Global
Publication: December 31, 2010
Imprint: Information Science Reference
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The explosive growth of multimedia data on the web creates significant opportunities for multimedia advertising. Multimedia content becomes a natural information carrier for advertisements and business models that freely distribute multimedia contents and recoup revenue from multimedia advertisements that have emerged in large numbers. Online Multimedia Advertising: Techniques and Technologies unites recent research efforts in online multimedia advertising. This book include introductions to basic concepts and fundamental technologies for online advertising, basic multimedia technologies for online multimedia advertising, and modern multimedia advertising schemes, theories and technologies.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The explosive growth of multimedia data on the web creates significant opportunities for multimedia advertising. Multimedia content becomes a natural information carrier for advertisements and business models that freely distribute multimedia contents and recoup revenue from multimedia advertisements that have emerged in large numbers. Online Multimedia Advertising: Techniques and Technologies unites recent research efforts in online multimedia advertising. This book include introductions to basic concepts and fundamental technologies for online advertising, basic multimedia technologies for online multimedia advertising, and modern multimedia advertising schemes, theories and technologies.

More books from IGI Global

Cover of the book Nutraceuticals and Innovative Food Products for Healthy Living and Preventive Care by
Cover of the book Handbook of Research on Diverse Applications of Nanotechnology in Biomedicine, Chemistry, and Engineering by
Cover of the book Overcoming Gender Inequalities through Technology Integration by
Cover of the book Utilizing Innovative Technologies to Address the Public Health Impact of Climate Change by
Cover of the book Electronic Hive Minds on Social Media by
Cover of the book Natural Computing for Simulation and Knowledge Discovery by
Cover of the book Sustainable Tourism by
Cover of the book Nuclear Power Plant Instrumentation and Control Systems for Safety and Security by
Cover of the book Speech, Image, and Language Processing for Human Computer Interaction by
Cover of the book Handbook of Research on Global Hospitality and Tourism Management by
Cover of the book Frameworks, Methodologies, and Tools for Developing Rich Internet Applications by
Cover of the book Information Technologies, Methods, and Techniques of Supply Chain Management by
Cover of the book Smart Devices, Applications, and Protocols for the IoT by
Cover of the book Knowledge and Technology Adoption, Diffusion, and Transfer by
Cover of the book Social Media and the New Academic Environment by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy