Publicize Your Book (Updated)
An Insider's Guide to Getting Your Book the Attention It Deserves
Business & Finance, Marketing & Sales, Multilevel, Business Reference, Business Communication, Nonfiction, Reference & Language, Language Arts, Writing & Publishing, Composition & Creative Writing
| Author: | Jacqueline Deval | ISBN: | 9781440634390 |
| Publisher: | Penguin Publishing Group | Publication: | July 1, 2008 |
| Imprint: | TarcherPerigee | Language: | English |
| Author: | Jacqueline Deval |
| ISBN: | 9781440634390 |
| Publisher: | Penguin Publishing Group |
| Publication: | July 1, 2008 |
| Imprint: | TarcherPerigee |
| Language: | English |
For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity--totally updated and expanded.
This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including:
- Effective networking
- Defining a target readership
- Creating pitches for talk shows
- Getting media coverage
- Utilizing the Internet and other outlets
- Preparing for interviews and tours
- Hiring an independent publicist
With totally revised and updated information, advice, and resources, the insiders all agree: “Read this book!—Ellen Levine, editorial director, Hearst Magazines.
For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity--totally updated and expanded.
This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including:
- Effective networking
- Defining a target readership
- Creating pitches for talk shows
- Getting media coverage
- Utilizing the Internet and other outlets
- Preparing for interviews and tours
- Hiring an independent publicist
With totally revised and updated information, advice, and resources, the insiders all agree: “Read this book!—Ellen Levine, editorial director, Hearst Magazines.
