Redesigning Manufacturing
Reimagining the Business of Making in the UK
Business & Finance, Economics, International Economics, Marketing & Sales
| Author: | M. Beverland, B. Nielsen, V. Pryce, Ellen Hellmann | ISBN: | 9781137465221 |
| Publisher: | Palgrave Macmillan UK | Publication: | May 13, 2015 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | M. Beverland, B. Nielsen, V. Pryce, Ellen Hellmann |
| ISBN: | 9781137465221 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | May 13, 2015 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
Manufacturing in the UK has an image problem. Although this image problem is more fiction than fact, it nonetheless has an impact on the sector's ability to attract staff, capital, and policy interest. This book redresses this situation by focusing on the real successes of the sector and the strategies used by makers to achieve sustainable results.
Manufacturing in the UK has an image problem. Although this image problem is more fiction than fact, it nonetheless has an impact on the sector's ability to attract staff, capital, and policy interest. This book redresses this situation by focusing on the real successes of the sector and the strategies used by makers to achieve sustainable results.
