Scenario Thinking

Practical Approaches to the Future

Business & Finance, Industries & Professions, Insurance, Management & Leadership, Management
Cover of the book Scenario Thinking by G. Wright, G. Cairns, Palgrave Macmillan UK
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Author: G. Wright, G. Cairns ISBN: 9780230306899
Publisher: Palgrave Macmillan UK Publication: May 3, 2011
Imprint: Palgrave Macmillan Language: English
Author: G. Wright, G. Cairns
ISBN: 9780230306899
Publisher: Palgrave Macmillan UK
Publication: May 3, 2011
Imprint: Palgrave Macmillan
Language: English

Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.

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Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.

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