Scientific Advertising with The Psychology of Advertising

based on the works of Claude Hopkins and Walter D. Scott

Business & Finance, Marketing & Sales, Public Relations, Advertising & Promotion, Sales & Selling
Cover of the book Scientific Advertising with The Psychology of Advertising by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott, Midwest Journal Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott ISBN: 9781300601685
Publisher: Midwest Journal Press Publication: January 5, 2013
Imprint: Language: English
Author: Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
ISBN: 9781300601685
Publisher: Midwest Journal Press
Publication: January 5, 2013
Imprint:
Language: English

Two Marketing references you can bet your next promotion on.

"Scientific Advertising" by Claude Hopkins was originally written in 1923 and is considered by many to be the greatest book on advertising ever written.

"The Psychology of Advertising" by Walter D. Scott is known to be one of the earliest articles published where the science of psychology was applied to find out why some advertising succeeded where most ads failed.

All current models of ad writing and testing can be tracd to these 2 classic texts.

Your job security depends on getting the best return on your marketing dollar - and the bottom line of your company is based on sales influenced by your promotion and marketing. 

Get your copy today - and one for each of the marketing staff in your company. These authors can save your jobs and earn you that promotion and pay raise - if you apply what they present here.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Two Marketing references you can bet your next promotion on.

"Scientific Advertising" by Claude Hopkins was originally written in 1923 and is considered by many to be the greatest book on advertising ever written.

"The Psychology of Advertising" by Walter D. Scott is known to be one of the earliest articles published where the science of psychology was applied to find out why some advertising succeeded where most ads failed.

All current models of ad writing and testing can be tracd to these 2 classic texts.

Your job security depends on getting the best return on your marketing dollar - and the bottom line of your company is based on sales influenced by your promotion and marketing. 

Get your copy today - and one for each of the marketing staff in your company. These authors can save your jobs and earn you that promotion and pay raise - if you apply what they present here.

More books from Midwest Journal Press

Cover of the book Brick and Mortar Business for Newbies by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Achieve Prosperous Living Through Spritual Empowerment by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Winning Your Infinite Freedom - 2010 Research and Studies by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Last Witch Dance by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Cashing In Big On The Health And Wellness Industry by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Keyboard in the Sky by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Agriculture for Beginners by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Obvious Adams by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Network Marketing Pitfalls by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book The Master Criminal by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book The Son of the Wolf by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Stories of Ships and the Sea by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Claude Bristol's Magic of Believing by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Wine, Whisky, and Beer From Home by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
Cover of the book Free Reports Exposed! by Dr. Robert C. Worstell, Claude C. Hopkins, Walter D. Scott
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy