Strategic Management and Business Analysis

Business & Finance, Management & Leadership, Planning & Forecasting, Management
Cover of the book Strategic Management and Business Analysis by Wyn Jenkins, Dave Williamson, Taylor and Francis
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Author: Wyn Jenkins, Dave Williamson ISBN: 9781317595670
Publisher: Taylor and Francis Publication: December 18, 2015
Imprint: Routledge Language: English
Author: Wyn Jenkins, Dave Williamson
ISBN: 9781317595670
Publisher: Taylor and Francis
Publication: December 18, 2015
Imprint: Routledge
Language: English

How can managers analyze their current and future business strategies? This textbook introduces the fields of business analysis and strategic management to provide students with an understanding of the key questions that need to be asked to understand an organization's options.

The second part of the book provides tools and techniques to help organize and improve corporate strategy. Uniquely, the authors provide resources to assess aspects of strategic goals which are sometimes overlooked such as financial performance, ethical and environmental considerations and business models. They cover a diverse range of companies from Supermarkets like Aldi and Tesco to Caermory Whiskey and Chinese manufacturing.

This textbook is perfect reading for students who want to apply strategic thinking to organizations and benefits from the inclusion of new case studies throughout the text as well as 10 extended cases in a separate section.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

How can managers analyze their current and future business strategies? This textbook introduces the fields of business analysis and strategic management to provide students with an understanding of the key questions that need to be asked to understand an organization's options.

The second part of the book provides tools and techniques to help organize and improve corporate strategy. Uniquely, the authors provide resources to assess aspects of strategic goals which are sometimes overlooked such as financial performance, ethical and environmental considerations and business models. They cover a diverse range of companies from Supermarkets like Aldi and Tesco to Caermory Whiskey and Chinese manufacturing.

This textbook is perfect reading for students who want to apply strategic thinking to organizations and benefits from the inclusion of new case studies throughout the text as well as 10 extended cases in a separate section.

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