Strategy for the Corporate Level

Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions

Business & Finance, Management & Leadership, Decision Making & Problem Solving
Cover of the book Strategy for the Corporate Level by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead, Wiley
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead ISBN: 9781118818350
Publisher: Wiley Publication: May 16, 2014
Imprint: Jossey-Bass Language: English
Author: Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
ISBN: 9781118818350
Publisher: Wiley
Publication: May 16, 2014
Imprint: Jossey-Bass
Language: English

A revised edition of the bestselling classic

This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A revised edition of the bestselling classic

This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.

More books from Wiley

Cover of the book A Comprehensive Russian Grammar by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Office 2019 For Seniors For Dummies by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Live Cell Assays by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Science and Christianity by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Work and the Mental Health Crisis in Britain by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Handbook of Chemical and Biological Plant Analytical Methods by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Professional Marketing Reading Sampler by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Machinery Vibration and Rotordynamics by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book The Wiley-Blackwell Handbook of the Psychology of Leadership, Change, and Organizational Development by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Forensic Odontology by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Waste Treatment and Disposal by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Amino Acids, Peptides and Proteins in Organic Chemistry, Protection Reactions, Medicinal Chemistry, Combinatorial Synthesis by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Teaming to Innovate by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book Essential Quantum Mechanics for Electrical Engineers by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
Cover of the book ABC of Prostate Cancer by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy