The Complete Idiot's Guide to Target Marketing

Get on Board with the Latest and Most Effective Techniques

Business & Finance, Marketing & Sales, Direct Marketing, Consumer Behaviour
Cover of the book The Complete Idiot's Guide to Target Marketing by Susan Friedmann, DK Publishing
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Author: Susan Friedmann ISBN: 9781101148525
Publisher: DK Publishing Publication: August 4, 2009
Imprint: Alpha Language: English
Author: Susan Friedmann
ISBN: 9781101148525
Publisher: DK Publishing
Publication: August 4, 2009
Imprint: Alpha
Language: English

Twenty-first century tools and tactics to get the word out.

You want to get the word out to buyers about all the great things your business has to offer. Too bad a big-bucks marketing campaign just isn't in your budget right now. The Complete Idiot's GuideĀ® to Target Marketing is full of clever, practical, and easy-to-use strategies to help you get your message out to the right people, at the right time, and in the right place. You'll learn:

*Five easy steps to identify the most lucrative niche markets

*Tech-savvy tips on using online surveys and other e-tools to identify your customers' needs

*Powerful pointers on viral marketing, blogging, webinars, and other web marketing ideas

*Highly-effective and low-budget advertising strategies and customer retention techniques

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Twenty-first century tools and tactics to get the word out.

You want to get the word out to buyers about all the great things your business has to offer. Too bad a big-bucks marketing campaign just isn't in your budget right now. The Complete Idiot's GuideĀ® to Target Marketing is full of clever, practical, and easy-to-use strategies to help you get your message out to the right people, at the right time, and in the right place. You'll learn:

*Five easy steps to identify the most lucrative niche markets

*Tech-savvy tips on using online surveys and other e-tools to identify your customers' needs

*Powerful pointers on viral marketing, blogging, webinars, and other web marketing ideas

*Highly-effective and low-budget advertising strategies and customer retention techniques

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