The Lost Art of the Great Speech
How to Write One--How to Deliver It
Business & Finance, Business Reference, Business Communication, Economics
| Author: | Richard Dowis | ISBN: | 9780814424896 |
| Publisher: | AMACOM | Publication: | October 5, 1999 |
| Imprint: | AMACOM | Language: | English |
| Author: | Richard Dowis |
| ISBN: | 9780814424896 |
| Publisher: | AMACOM |
| Publication: | October 5, 1999 |
| Imprint: | AMACOM |
| Language: | English |
"Splashy slides, confident body language, and a lot of eye contact are fine and well. But if a speech is rambling, illogical, or just plain boring, the impact will be lost. Now everyone can learn to give powerful, on-target speeches that capture an audience's attention and drive home a message. The key is not just in the delivery techniques, but in tapping into the power of language. Prepared by an award-winning writer, this authoritative speech-writing guide covers every essential element of a great speech, including outlining and organizing, beginning with a bang, making use of action verbs and vivid nouns, and handling questions from the audience. Plus, the book includes excerpts from some of history's most memorable speeches--eloquent words to contemplate and emulate."
"Splashy slides, confident body language, and a lot of eye contact are fine and well. But if a speech is rambling, illogical, or just plain boring, the impact will be lost. Now everyone can learn to give powerful, on-target speeches that capture an audience's attention and drive home a message. The key is not just in the delivery techniques, but in tapping into the power of language. Prepared by an award-winning writer, this authoritative speech-writing guide covers every essential element of a great speech, including outlining and organizing, beginning with a bang, making use of action verbs and vivid nouns, and handling questions from the audience. Plus, the book includes excerpts from some of history's most memorable speeches--eloquent words to contemplate and emulate."
