The New Science of Retailing

How Analytics are Transforming the Supply Chain and Improving Performance

Business & Finance, Management & Leadership, Management
Cover of the book The New Science of Retailing by Marshall Fisher, Ananth Raman, Harvard Business Review Press
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Author: Marshall Fisher, Ananth Raman ISBN: 9781422160640
Publisher: Harvard Business Review Press Publication: June 22, 2010
Imprint: Harvard Business Review Press Language: English
Author: Marshall Fisher, Ananth Raman
ISBN: 9781422160640
Publisher: Harvard Business Review Press
Publication: June 22, 2010
Imprint: Harvard Business Review Press
Language: English

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting.

It doesn't have to be that way. In The New Science of Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins.

Featuring case studies of retailing exemplars from around the world, this practical new book shows you how to:

· Mine your sales data to identify "homerun" products you're missing

· Reinvent your forecasting and pricing strategies

· Build end-to-end agility into your supply chain

· Establish incentives that align your supply chain partners behind shared objectives

· Extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards

Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into a wellspring for new profits and unprecedented efficiency.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting.

It doesn't have to be that way. In The New Science of Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins.

Featuring case studies of retailing exemplars from around the world, this practical new book shows you how to:

· Mine your sales data to identify "homerun" products you're missing

· Reinvent your forecasting and pricing strategies

· Build end-to-end agility into your supply chain

· Establish incentives that align your supply chain partners behind shared objectives

· Extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards

Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into a wellspring for new profits and unprecedented efficiency.

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