The Photographer's Guide to Marketing and Self-Promotion

Nonfiction, Entertainment, Performing Arts, Business Aspects, Business & Finance, Career Planning & Job Hunting, Home Based Businesses, Job Hunting
Cover of the book The Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo, Allworth
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Author: Maria Piscopo ISBN: 9781581157673
Publisher: Allworth Publication: June 22, 2010
Imprint: Allworth Language: English
Author: Maria Piscopo
ISBN: 9781581157673
Publisher: Allworth
Publication: June 22, 2010
Imprint: Allworth
Language: English

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.

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