The Seven Keys to Communicating in Brazil

An Intercultural Approach

Nonfiction, Reference & Language, Foreign Languages, Portuguese, Business & Finance, Business Reference, Business Etiquette
Cover of the book The Seven Keys to Communicating in Brazil by Orlando R. Kelm, David A. Victor, Georgetown University Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Orlando R. Kelm, David A. Victor ISBN: 9781626163539
Publisher: Georgetown University Press Publication: November 1, 2016
Imprint: Georgetown University Press Language: English
Author: Orlando R. Kelm, David A. Victor
ISBN: 9781626163539
Publisher: Georgetown University Press
Publication: November 1, 2016
Imprint: Georgetown University Press
Language: English

The key to professional success in Brazil is understanding Brazilians. But how do you understand an unfamiliar culture? Seasoned cross-cultural trainers Orlando R. Kelm and David A. Victor use Victor’s groundbreaking approach of evaluating a culture’s language, environment, social organization, context, authority, nonverbal communication, and time conception to provide a framework for understanding Brazilians and show effective strategies to overcome these communication barriers. The method, referred to as the LESCANT approach makes you the expert evaluator of the culture and helps you easily navigate hurdles that can challenge business relationships.

Each chapter of The Seven Keys to Communicating in Brazil employs memorable anecdotes, business cases on each topic from business professionals, and photographs to address key topics. The authors demonstrate how to evaluate the cultural differences between Brazil and North America and include examples of common communication mistakes. Engaging and accessible, the book helps North Americans master the nuances of the Brazilian language and achieve a real experience of the Brasil dos brasileiros.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The key to professional success in Brazil is understanding Brazilians. But how do you understand an unfamiliar culture? Seasoned cross-cultural trainers Orlando R. Kelm and David A. Victor use Victor’s groundbreaking approach of evaluating a culture’s language, environment, social organization, context, authority, nonverbal communication, and time conception to provide a framework for understanding Brazilians and show effective strategies to overcome these communication barriers. The method, referred to as the LESCANT approach makes you the expert evaluator of the culture and helps you easily navigate hurdles that can challenge business relationships.

Each chapter of The Seven Keys to Communicating in Brazil employs memorable anecdotes, business cases on each topic from business professionals, and photographs to address key topics. The authors demonstrate how to evaluate the cultural differences between Brazil and North America and include examples of common communication mistakes. Engaging and accessible, the book helps North Americans master the nuances of the Brazilian language and achieve a real experience of the Brasil dos brasileiros.

More books from Georgetown University Press

Cover of the book The Ethical Lobbyist by Orlando R. Kelm, David A. Victor
Cover of the book Sin, Forgiveness, and Reconciliation by Orlando R. Kelm, David A. Victor
Cover of the book In Search of the Whole by Orlando R. Kelm, David A. Victor
Cover of the book Critical Issues in Healthcare Policy and Politics in the Gulf Cooperation Council States by Orlando R. Kelm, David A. Victor
Cover of the book American Power and Liberal Order by Orlando R. Kelm, David A. Victor
Cover of the book Crowdsourcing in the Public Sector by Orlando R. Kelm, David A. Victor
Cover of the book Language for Specific Purposes by Orlando R. Kelm, David A. Victor
Cover of the book Out and Running by Orlando R. Kelm, David A. Victor
Cover of the book Bridging Troubled Waters by Orlando R. Kelm, David A. Victor
Cover of the book Transforming U.S. Intelligence by Orlando R. Kelm, David A. Victor
Cover of the book Sex, Violence, and Justice by Orlando R. Kelm, David A. Victor
Cover of the book Ethics by Orlando R. Kelm, David A. Victor
Cover of the book The Image of the Enemy by Orlando R. Kelm, David A. Victor
Cover of the book India's Rise as an Asian Power by Orlando R. Kelm, David A. Victor
Cover of the book The Changing Landscape of Spanish Language Curricula by Orlando R. Kelm, David A. Victor
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy