The Strategy of Renault SA

Business & Finance
Cover of the book The Strategy of Renault SA by Sebastian Martin, GRIN Publishing
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Author: Sebastian Martin ISBN: 9783638407908
Publisher: GRIN Publishing Publication: August 10, 2005
Imprint: GRIN Publishing Language: English
Author: Sebastian Martin
ISBN: 9783638407908
Publisher: GRIN Publishing
Publication: August 10, 2005
Imprint: GRIN Publishing
Language: English

Essay from the year 2005 in the subject Business economics - General, grade: 1,3, University of Brighton, course: Strategy for International Business, 27 entries in the bibliography, language: English, abstract: This assignment paper will describe Renault's current competitive strategy and competitive advantage. It will be explained why the strategy has been adopted and which impact it has towards the companies recent performance. Moreover, recommendations for its future strategy shall be provided. Closer information concerning Renault is mentioned in the appendix.

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Essay from the year 2005 in the subject Business economics - General, grade: 1,3, University of Brighton, course: Strategy for International Business, 27 entries in the bibliography, language: English, abstract: This assignment paper will describe Renault's current competitive strategy and competitive advantage. It will be explained why the strategy has been adopted and which impact it has towards the companies recent performance. Moreover, recommendations for its future strategy shall be provided. Closer information concerning Renault is mentioned in the appendix.

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