Special features of tourism marketing

Business & Finance, Marketing & Sales
Cover of the book Special features of tourism marketing by Lenz Raimund, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Lenz Raimund ISBN: 9783638046282
Publisher: GRIN Publishing Publication: May 6, 2008
Imprint: GRIN Publishing Language: English
Author: Lenz Raimund
ISBN: 9783638046282
Publisher: GRIN Publishing
Publication: May 6, 2008
Imprint: GRIN Publishing
Language: English

Scientific Essay from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: keine, Berg Universität Kosice (SK) (Berg Universität Kosice), 11 entries in the bibliography, language: English, abstract: The modern type of leisure manager/destination manager has far more comprehensive job areas and therefore should be met with a changed perception of his or her role. The area of responsibility will be decisively extended. HIERGEIST/ WENDLING/ ZIERNHÖLD (2000, page 35) see in this type not 'only' marketing experts, but primarily motivators and moderators of internal marketing, using intensive communication to pass on benefit potential and feelings of solidarity to their target groups and to create the necessary willingness for co-operation.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Scientific Essay from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: keine, Berg Universität Kosice (SK) (Berg Universität Kosice), 11 entries in the bibliography, language: English, abstract: The modern type of leisure manager/destination manager has far more comprehensive job areas and therefore should be met with a changed perception of his or her role. The area of responsibility will be decisively extended. HIERGEIST/ WENDLING/ ZIERNHÖLD (2000, page 35) see in this type not 'only' marketing experts, but primarily motivators and moderators of internal marketing, using intensive communication to pass on benefit potential and feelings of solidarity to their target groups and to create the necessary willingness for co-operation.

More books from GRIN Publishing

Cover of the book The core leadership competencies by Lenz Raimund
Cover of the book Varieties of literary interpretations of jazz in American writings of the 1950s and 1960s by Lenz Raimund
Cover of the book Mukherjee's 'Jasmine' and Kincaid's 'Lucy'. First generation immigrant novels by Lenz Raimund
Cover of the book Environmentalism and International Companies by Lenz Raimund
Cover of the book Assimilation or replacement - a study about Neanderthals and modern humans by Lenz Raimund
Cover of the book Traffic Planning in China - Need for and possibility of integrated traffic planning in the People's Republic of China by Lenz Raimund
Cover of the book An Essay on Companion Animals by Lenz Raimund
Cover of the book Samuel Beckett: Ohio Impromptu by Lenz Raimund
Cover of the book The founding of the first colonies by Lenz Raimund
Cover of the book Why is focusing on women so important in addressing issues of poverty and development for poor nations? Why did the various development organizations neglect to do this for so long? by Lenz Raimund
Cover of the book A conceptualization of intelligence by Lenz Raimund
Cover of the book R. K. Narayan's attitude towards the English language: a postcolonial posture, a utilitarian gesture by Lenz Raimund
Cover of the book A Study of Sharpe's asymmetric beta model by Lenz Raimund
Cover of the book Somalia - A Model for Collapsed State by Lenz Raimund
Cover of the book Pakistan - Die Herausforderung des Terrorismus im Atomstaat by Lenz Raimund
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy