A Study of Attitudes of Dialect Speakers Towards the Speak Mandarin Campaign in Singapore

Nonfiction, Reference & Language, Foreign Languages, Chinese, Language Arts, Linguistics
Cover of the book A Study of Attitudes of Dialect Speakers Towards the Speak Mandarin Campaign in Singapore by Patrick Chin Leong Ng, Springer Singapore
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Patrick Chin Leong Ng ISBN: 9789811034435
Publisher: Springer Singapore Publication: January 19, 2017
Imprint: Springer Language: English
Author: Patrick Chin Leong Ng
ISBN: 9789811034435
Publisher: Springer Singapore
Publication: January 19, 2017
Imprint: Springer
Language: English

This book makes an original contribution to the fields of sociolinguistics, language planning policy and Chinese language studies. It examines the effectiveness of the Singapore’s Speak Mandarin Campaign in changing the language use of dialect speakers towards Mandarin.Singapore may be only “a small red dot” and barely visible on the world’s map. However, its complex and dynamic linguistic diversity and its quadrilingual educational system make it a unique and fascinating research site for examining deliberate language planning on the part of governmental authorities. 2017 marks the 38th anniversary of the Speak Mandarin Campaign, a focused language-planning policy aimed at changing the deeply entrenched sociolinguistic habits of Chinese Singaporeans who are used to speaking Chinese dialects.  This book provides a revealing update on dialect speakers’ attitudes towards the campaign by including discussions and other related issues such as the recent call for the revitalisation of Chinese dialects by younger dialect speakers, Chinese students’ attitude towards learning Mandarin in schools, the encroachment of English in the home environment, the spread and dominance of English in the local linguistic landscape, and the challenges of maintaining Mandarin as a language of use and preference. 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book makes an original contribution to the fields of sociolinguistics, language planning policy and Chinese language studies. It examines the effectiveness of the Singapore’s Speak Mandarin Campaign in changing the language use of dialect speakers towards Mandarin.Singapore may be only “a small red dot” and barely visible on the world’s map. However, its complex and dynamic linguistic diversity and its quadrilingual educational system make it a unique and fascinating research site for examining deliberate language planning on the part of governmental authorities. 2017 marks the 38th anniversary of the Speak Mandarin Campaign, a focused language-planning policy aimed at changing the deeply entrenched sociolinguistic habits of Chinese Singaporeans who are used to speaking Chinese dialects.  This book provides a revealing update on dialect speakers’ attitudes towards the campaign by including discussions and other related issues such as the recent call for the revitalisation of Chinese dialects by younger dialect speakers, Chinese students’ attitude towards learning Mandarin in schools, the encroachment of English in the home environment, the spread and dominance of English in the local linguistic landscape, and the challenges of maintaining Mandarin as a language of use and preference. 

More books from Springer Singapore

Cover of the book History of Bilingual Education in the Northern Territory by Patrick Chin Leong Ng
Cover of the book Social Media for Government by Patrick Chin Leong Ng
Cover of the book Roadside Video Data Analysis by Patrick Chin Leong Ng
Cover of the book Facial Bone Contouring Surgery by Patrick Chin Leong Ng
Cover of the book Sustainable Energy Technology and Policies by Patrick Chin Leong Ng
Cover of the book Mechanical Properties and Working of Metals and Alloys by Patrick Chin Leong Ng
Cover of the book Dynamic Locational Phases of Economic Activity in the Globalized World by Patrick Chin Leong Ng
Cover of the book Advanced Computing and Systems for Security by Patrick Chin Leong Ng
Cover of the book China-Japan Relations in the 21st Century by Patrick Chin Leong Ng
Cover of the book Glaucoma by Patrick Chin Leong Ng
Cover of the book Extremophiles in Eurasian Ecosystems: Ecology, Diversity, and Applications by Patrick Chin Leong Ng
Cover of the book Theoretical and Empirical Analysis in Environmental Economics by Patrick Chin Leong Ng
Cover of the book Computing and Network Sustainability by Patrick Chin Leong Ng
Cover of the book The Making of China’s Peace with Japan by Patrick Chin Leong Ng
Cover of the book Intercultural Communication with China by Patrick Chin Leong Ng
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy