Bruce Bruce: 4211 books

Book cover of Manager's Guide to Motivating Employees 2/E
by Anne Bruce
Language: English
Release Date: November 18, 2011

Briefcase Books: Manager’s Guide to Motivating Employees More than 700,000 Briefcase Books sold! A manager’s guide to inspiring employees to work at peak performance—to improve organizational culture and help meet the bottom-line About the Book Manager’s Guide to Motivating Employees...
Book cover of Big Deal

Big Deal

Mergers and Acquisitions in the Digital Age

by Bruce Wasserstein
Language: English
Release Date: February 28, 2009

"Wasserstein is widely recognized as the father of modern-day mergers and acquisitions... [He] explains what drives mergers and how they get done." - USA Today "Informative and entertaining." - Kirkus Reviews Big Deal is a penetrating look at the world of mergers...
Book cover of Bootleggers & Baptists

Bootleggers & Baptists

How Economic Forces and Moral Persuasion Interact to Shape Regulatory Politics

by Adam Smith, Bruce Yandle
Language: English
Release Date: September 7, 2014

In Bootleggers & Baptists: How Economic Forces and Moral Persuasion Interact to Shape Regulatory Politics, economists Bruce Yandle and Adam Smith explain how money and morality are often combined in politics to produce arbitrary regulations benefiting cronies, while constraining productive economic activities...
Book cover of Marketing Your New Business
by Bruce Barringer
Language: English
Release Date: August 12, 2010

This is the eBook version of the printed book. This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats.     The three realities you must understand to create a winning marketing plan.     Marketing is one...
Book cover of Protecting Your Business' Intellectual Property

Protecting Your Business' Intellectual Property

Patents, Trademarks, Copyrights, and Trade Secrets

by Bruce Barringer
Language: English
Release Date: August 12, 2010

This is the eBook version of the printed book. This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats.     Failing to protect your intellectual property can destroy your business. Learn how to keep it from happening...
Book cover of Four Ways to Start Your Own Business
by Bruce Barringer
Language: English
Release Date: July 29, 2010

This is the eBook version of the printed book. This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce Barringer. Available in print and digital formats.   Choose the best way for you to go into business because you have more options than you may realize.   There...
Book cover of Strategy Safari

Strategy Safari

A Guided Tour Through The Wilds of Strategic Mangament

by Bruce Ahlstrand, Joseph Lampel, Henry Mintzberg
Language: English
Release Date: February 21, 2001

Strategy Safari, the international bestseller on business strategy by leading management thinker Henry Mintzberg and his colleagues Bruce Ahlstrand and Joseph Lampel, is widely considered a classic work in the field. No other book synthesizes the entire history and evolution of strategic management...
Book cover of The New American Economy

The New American Economy

The Failure of Reaganomics and a New Way Forward

by Bruce Bartlett
Language: English
Release Date: October 13, 2009

As a domestic policy advisor to Ronald Reagan, Bruce Bartlett was one of the originators of Reaganomics, the supply-side economic theory that conservatives have clung to for decades. In The New American Economy, Bartlett goes back to the economic roots that made Impostor a bestseller and abandons...
Book cover of The Predictioneer's Game

The Predictioneer's Game

Using the Logic of Brazen Self-Interest to See and Shape the Future

by Bruce Bueno De Mesquita
Language: English
Release Date: September 29, 2009

Bruce Bueno de Mesquita is a master of game theory, which is a fancy label for a simple idea: People compete, and they always do what they think is in their own best interest. Bueno de Mesquita uses game theory and its insights into human behavior to predict and even engineer political, financial,...
Book cover of Competition Demystified

Competition Demystified

A Radically Simplified Approach to Business Strategy

by Bruce C. Greenwald, Judd Kahn
Language: English
Release Date: August 18, 2005

Bruce Greenwald, one of the nation?s leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow...
Book cover of The Most Important Considerations for Starting Your Own Business
by Bruce Barringer
Language: English
Release Date: July 29, 2010

This is the eBook version of the printed book. This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats.   A systematic, four-step plan for reducing the risk associated with launching a new business.  ...
Book cover of Habits of the Super Rich: Proven Ways to Make Money, Get Rich, and Be Successful
by Bruce Walker
Language: English
Release Date: February 16, 2018

☆ Have You Ever Wondered What Separated You From The Highly Successful People? ★ Is it because of their "luck"? or could it be they were in the right place and at the right time? While many people believe at least one of those circumstances to be the case, the truth of...
Book cover of The Managerial Moment of Truth

The Managerial Moment of Truth

The Essential Step in Helping People Improve Performance

by Bruce Bodaken, Robert Fritz
Language: English
Release Date: May 2, 2006

The Managerial Moment of Truth explains a powerful new concept that can dramatically improve performance and increase productivity, at no cost, in virtually any company or organization. Developed by organizational consultant and bestselling author Robert Fritz and proven in practice by coauthor Bruce...
Book cover of All about Them

All about Them

Grow Your Business by Focusing on Others

by Bruce Turkel
Language: English
Release Date: September 6, 2016

The best companies and most successful salespeople live by a three-word mantra—"all about them"—because when they relentlessly focus their brand on their customers instead of themselves, their businesses flourish. All about Them shows readers how to use this simple but extremely powerful...
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