Philip: 4665 books
BSS FAQs On Marketing
Answers and advise by the gurus
Language: English
Release Date: July 1, 2012
FAQs on Marketing distills the essence of Philip Kotler’s decades of experience into an eminently readable question-and-answer format. The author draws on the thousands of questions he has been asked over the years, such as: • What are the biggest challenges marketers face today?• What skills do...
by Alexandra McKay, Philip Wolfe, Elaine Cohen
Language: English
Release Date: September 29, 2017
Language: English
Release Date: September 29, 2017
Sustainability for SMEs offers a comprehensive introduction to the key business cases and techniques for putting sustainability at the heart of your business strategy.Small businesses make a significant collective impact on the environment and society – but only a tiny percentage of SMEs complete...
Paris-Princeton Lectures on Mathematical Finance 2013
Editors: Vicky Henderson, Ronnie Sircar
Language: English
Release Date: July 11, 2013
The current volume presents four chapters touching on some of the most important and modern areas of research in Mathematical Finance: asset price bubbles (by Philip Protter); energy markets (by Fred Espen Benth); investment under transaction costs (by Paolo Guasoni and Johannes Muhle-Karbe); and...
The DBT® Solution for Emotional Eating
A Proven Program to Break the Cycle of Bingeing and Out-of-Control Eating
Language: English
Release Date: January 1, 2018
Eating can be a source of great pleasure--or deep distress. If you've picked up this book, chances are you're looking for tools to transform your relationship with food. Grounded in dialectical behavior therapy (DBT), this motivating guide offers a powerful pathway to change. Drs. Debra L. Safer,...
by Philip Sinclair
Language: English
Release Date: October 2, 2012
Language: English
Release Date: October 2, 2012
Today we have a myriad of electronic technologies for the business of communication. But when it comes to the manager standing on his own two feet, standing up and communicating personally, eye-ball to eye-ball and making his, or her, point verbally and with the correct body language? Leadership in...
Financial Information Analysis
The role of accounting information in modern society
Language: English
Release Date: October 16, 2015
The accounting landscape shifted following the era of global financial crisis and accounting information continues to play a vital role. Philip O’Regan’s authoritative textbook provides readers with the tools and techniques to fruitfully analyse accounting and financial data.
Updated to...
Expert Adjustments of Model Forecasts
Theory, Practice and Strategies for Improvement
Language: English
Release Date: October 6, 2014
To what extent should anybody who has to make model forecasts generated from detailed data analysis adjust their forecasts based on their own intuition? In this book, Philip Hans Franses, one of Europe's leading econometricians, presents the notion that many publicly available forecasts have experienced...
Actually, It Is Your Parents' Fault
Why Your Romantic Relationship Isn't Working, and How to Fix It
Language: English
Release Date: February 20, 2007
Bestselling author Philip Van Munching and psychotherapist Dr. Bernie Katz team up to show readers
* how even our earliest childhood experiences dictate our relationship choices,
* how the unconscious elements of our personalities both attract and repel the people we become romantically...
The Guide to Writing Fantasy and Science Fiction
6 Steps to Writing and Publishing Your Bestseller!
Language: English
Release Date: June 18, 2010
Science fiction and fantasy is one of the most challenging--and rewarding!--genres in the bookstore. But with New York Times bestselling author Philip Athans and fantasy giant R. A. Salvatore at your side, you’ll create worlds that draw your readers in--and keep them reading!
Just as important,...
Security and Loss Prevention
An Introduction
Language: English
Release Date: December 4, 2007
Since the first edition of Security and Loss Prevention was published in 1983, much has changed in security and loss prevention considerations. In the past five years alone, security awareness and the need for added business continuity and preparedness considerations has been uniquely highlighted given...
Security and Loss Prevention
An Introduction
Language: English
Release Date: January 18, 2013
The sixth edition of Security and Loss Prevention continues the tradition of providing introductory and advanced coverage of the body of knowledge of the security profession. To bridge theory to practice is the book’s backbone, and Philip Purpura continues this strong effort with new sidebars and...
Consumerology
The Truth about Consumers and the Psychology of Shopping
Language: English
Release Date: January 24, 2013
Why market research does not work.
Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which Philip Graves reveals the myriad tricks and psychological...
Sense of Wonder: A Century of Science Fiction
A Century of Science Fiction
Language: English
Release Date: December 20, 2011
A survey of the last 100 years of science fiction, with representative stories and illuminating essays by the top writers, poets, and scholars, from Edgar Rice Burroughs and Samuel Butler to Robert A. Heinlein and and Jack Vance, from E.E. "Doc" Smith and Clifford D. Simak to Ted Chiang and Charles Stross-- and everyone in between. More than one million words of classic fiction and essays!
Living and Loving Better with Time Perspective Therapy
Healing from the Past, Embracing the Present, Creating an Ideal Future
Language: English
Release Date: September 25, 2017
In his 2012 book Time Cure, psychologist Philip Zimbardo introduced a groundbreaking therapeutic approach for PTSD sufferers, co-developed with Rosemary Sword. “Time Perspective Therapy” shifts mental focus from the past to the present, and from negative to positive events, helping anyone achieve...