Business Book Summaries imprint: 68 books

by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GUIDE TO CREATING A CASH MACHINE FOR LIFE” by Loral Langemeier.Loral Langermeier is a financial strategist and self-made millionaire. She has developed several training and coaching programs for Fortune 1000 companies including Chevron, Franklin Covey, Marriott...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “INVISIBLE ADVANTAGE: How Intangibles Are Driving Business Performance” by Jonathan Low and Pam Kalafut.Every business will have intangible assets, like customer loyalty, brand equity, and the ability to quickly act on strategy. None of these will show up on...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers of the book “HOW WE COMPETE: What Companies Around the World Are Doing to Make It in Today’s Global Economy” by Suzanne Berger.The MIT Industrial Performance Center analyzed the real-world experiences of more than 500 international companies: Suzanne Berger looks at this data in...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book "THE CASHFLOW QUADRANT: Rich Dad’s Guide To Financial Freedom" by Robert Kiyosaki and Sharon Lechter.Robert Kiyosaki is the co-founder of an international educational company which teaches business and investment principles. He is an active investor in real estate...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HIDDEN VALUE: How Great Companies Achieve Extraordinary Results With Ordinary People” by Charles O’Reilly III, Jeffrey Pfeffer.Hiring new people takes time, and therefore money. A far more effective strategy, O’Reilly and Pfeffer suggest, is to do everything...

Summary: Bag The Elephant - Steve Kaplan

How to win and keep big customers

by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of "Bag the Elephant" by Steve Kaplan. As someone who has owned, managed and consulted for over 100 business, Steve Kaplan is more than adequately qualified to speak on the merits of acquiring and retaining big clients to grow your business. Working with fewer big customers...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “IDEA MAPPING: How to Access Your Hidden Brain Power, Learn Faster, Remember More and Achieve Success in Business” by Jamie NastThe human brain, Jamie Nast suggests, is better at processing information when it is presented visually. Despite this, however, most...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “INTELLECTUAL CAPITAL: Realizing Your Company’s True Value by Finding Its Hidden Brainpower” by Leif Edvinsson and Michael S. Malone.Intellectual capital represents the difference between a company’s balance sheet and its market value. It is frequently referred...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GUERRILLA MARKETING ON THE INTERNET: The Complete Guide to Making Money On-Line” by Jay Conrad Levinson and Charles Rubin.Chairman of Guerrilla Marketing International, Jay Conrad Levinson is regarded as one of the leading figures in the marketing world. He...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOW TO DRIVE YOUR COMPETITION CRAZY: Creating Disruption for Fun and Profit” by Guy Kawasaki.The best business strategy, Guy Kawaski believes, is to actively take on your competition, and diminish any advantages they have. He has four strategies, taking you...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “IT’S CALLED WORK FOR A REASON: Your Success Is Your Own Damn Fault” by Larry Winget.Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas EdisonMost people look to external factors for why they aren’t...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GUERRILLA MARKETING IN 30 DAYS: One Dynamic Blueprint to Maximize Profits and Increase Customers” by Jay Conrad Levinson and Al Lautenslager.Jay Conrad Levinson is the author of Guerrilla Marketing, arguably the best selling marketing series in history. To...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “INFORMATION RULES: A Strategic Guide to the Network Economy” by Carl Shapiro and Hal R. Varian.The assumption that informational goods – such as movies, music, etc – are subject to different economic laws is false, the authors of Information Rules argue...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “I’LL MAKE YOU AN OFFER YOU CAN’T REFUSE: Insider Business Tips From a Former Mob Boss” by Michael Franzese.Michael Franzese, a former mob boss, puts forward a first surprising, but convincing hypothesis: organized crime is not profitable by accident. The...
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