Campaign It!

Achieving Success Through Communication

Business & Finance, Business Reference, Business Communication, Management & Leadership, Leadership
Cover of the book Campaign It! by Alan Barnard, Chris Parker, Kogan Page
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Alan Barnard, Chris Parker ISBN: 9780749464219
Publisher: Kogan Page Publication: February 3, 2012
Imprint: Kogan Page Language: English
Author: Alan Barnard, Chris Parker
ISBN: 9780749464219
Publisher: Kogan Page
Publication: February 3, 2012
Imprint: Kogan Page
Language: English

This ground-breaking book redefines campaigning and explains how to create and deliver a compelling campaign that can be applied in any aspect of your professional and personal life.

Based on a claim that is both bold and true, this book introduces and demonstrates a new, unique and complete approach to communication for change - the Campaign It! model. It is a model developed and used by leading professionals in communications and campaigning to create influence and change at the highest levels business, politics and society. It is transferable to any sphere of life. It is tried and tested. And it works.

Simply put: to achieve change and be successful you always have to inform, persuade and gain agreement from significant people and organizations. The Campaign It! model enables you to do this powerfully and positively.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This ground-breaking book redefines campaigning and explains how to create and deliver a compelling campaign that can be applied in any aspect of your professional and personal life.

Based on a claim that is both bold and true, this book introduces and demonstrates a new, unique and complete approach to communication for change - the Campaign It! model. It is a model developed and used by leading professionals in communications and campaigning to create influence and change at the highest levels business, politics and society. It is transferable to any sphere of life. It is tried and tested. And it works.

Simply put: to achieve change and be successful you always have to inform, persuade and gain agreement from significant people and organizations. The Campaign It! model enables you to do this powerfully and positively.

More books from Kogan Page

Cover of the book Native Advertising by Alan Barnard, Chris Parker
Cover of the book The Handbook of International Corporate Governance: A Definitive Guide by Alan Barnard, Chris Parker
Cover of the book The Daily Telegraph Tax Guide 2019 by Alan Barnard, Chris Parker
Cover of the book The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas by Alan Barnard, Chris Parker
Cover of the book Savvy: Dealing with People, Power and Politics at Work by Alan Barnard, Chris Parker
Cover of the book Tales for Change by Alan Barnard, Chris Parker
Cover of the book My Big Idea: 30 Successful Entrepreneurs Reveal How They Found by Alan Barnard, Chris Parker
Cover of the book Strengths-Based Recruitment and Development by Alan Barnard, Chris Parker
Cover of the book Business Environment by Alan Barnard, Chris Parker
Cover of the book Great Answers to Tough CV Problems by Alan Barnard, Chris Parker
Cover of the book Social Media Risk and Governance by Alan Barnard, Chris Parker
Cover of the book Leadership Coaching by Alan Barnard, Chris Parker
Cover of the book The 8 Steps to Strategic Success by Alan Barnard, Chris Parker
Cover of the book Humanitarian Logistics by Alan Barnard, Chris Parker
Cover of the book The Complete Marketer by Alan Barnard, Chris Parker
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy