Information Rules

A Strategic Guide to the Network Economy

Business & Finance, Economics
Cover of the book Information Rules by Carl Shapiro, Hal R. Varian, Harvard Business Review Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Carl Shapiro, Hal R. Varian ISBN: 9781422154625
Publisher: Harvard Business Review Press Publication: October 6, 1998
Imprint: Harvard Business Review Press Language: English
Author: Carl Shapiro, Hal R. Varian
ISBN: 9781422154625
Publisher: Harvard Business Review Press
Publication: October 6, 1998
Imprint: Harvard Business Review Press
Language: English

In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, managers must know how to evaluate the consequences of pricing, protecting, and planning new versions of information products, services, and systems. The first book to distill the economics of information and networks into practical business strategies, Information Rules is a guide to the winning moves that can help business leaders navigate successfully through the tough decisions of the information economy.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, managers must know how to evaluate the consequences of pricing, protecting, and planning new versions of information products, services, and systems. The first book to distill the economics of information and networks into practical business strategies, Information Rules is a guide to the winning moves that can help business leaders navigate successfully through the tough decisions of the information economy.

More books from Harvard Business Review Press

Cover of the book The HBR Essential 20-Minute Manager Collection (5 Books) (HBR 20-Minute Manager Series) by Carl Shapiro, Hal R. Varian
Cover of the book Why Should Anyone Work Here? by Carl Shapiro, Hal R. Varian
Cover of the book How CEOs Can Fix Capitalism by Carl Shapiro, Hal R. Varian
Cover of the book Learning in Action by Carl Shapiro, Hal R. Varian
Cover of the book A Country Is Not a Company by Carl Shapiro, Hal R. Varian
Cover of the book Successful Organizational Change: The Kotter-Cohen Collection (2 Books) by Carl Shapiro, Hal R. Varian
Cover of the book Changing Your Company from the Inside Out by Carl Shapiro, Hal R. Varian
Cover of the book Management Tips by Carl Shapiro, Hal R. Varian
Cover of the book HBR Guide to Emotional Intelligence (HBR Guide Series) by Carl Shapiro, Hal R. Varian
Cover of the book Performance Reviews and Coaching: The Performance Management Collection (5 Books) by Carl Shapiro, Hal R. Varian
Cover of the book HBR Guide to Thinking Strategically (HBR Guide Series) by Carl Shapiro, Hal R. Varian
Cover of the book Conscious Capitalism by Carl Shapiro, Hal R. Varian
Cover of the book The Progress Principle by Carl Shapiro, Hal R. Varian
Cover of the book 3-d Negotiation by Carl Shapiro, Hal R. Varian
Cover of the book HBR's 10 Must Reads Leader's Collection (3 Books) by Carl Shapiro, Hal R. Varian
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy