Service Quality

New Directions in Theory and Practice

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book Service Quality by , SAGE Publications
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781506332673
Publisher: SAGE Publications Publication: November 15, 1993
Imprint: SAGE Publications, Inc Language: English
Author:
ISBN: 9781506332673
Publisher: SAGE Publications
Publication: November 15, 1993
Imprint: SAGE Publications, Inc
Language: English

In this book leading scholars and practitioners present the latest research and theory in customer satisfaction and services marketing with a wealth of stimulating ideas. Topics discussed include: the measurement of the managerial impact on service quality improvement; new methods of assessing the various elements of service quality; and philosophies of the nature of customer value. The diverse viewpoints of the contributors reveal the variety of emerging ideas on the subject of service quality.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In this book leading scholars and practitioners present the latest research and theory in customer satisfaction and services marketing with a wealth of stimulating ideas. Topics discussed include: the measurement of the managerial impact on service quality improvement; new methods of assessing the various elements of service quality; and philosophies of the nature of customer value. The diverse viewpoints of the contributors reveal the variety of emerging ideas on the subject of service quality.

More books from SAGE Publications

Cover of the book Modern Media, Elections and Democracy by
Cover of the book Discourse Analysis by
Cover of the book Numeracy for Teaching by
Cover of the book Multicultural School Psychology Competencies by
Cover of the book Primary Languages: Effective Learning and Teaching by
Cover of the book Developing Learning in Early Childhood by
Cover of the book Essentials of Literacy from 0-7 by
Cover of the book Gender Communication Theories and Analyses by
Cover of the book Palliative Care in Nursing and Healthcare by
Cover of the book An Introduction to Early Childhood Studies by
Cover of the book The Three-Minute Classroom Walk-Through by
Cover of the book Comparing Public Policies by
Cover of the book Google Tools Meets Middle School by
Cover of the book Family Violence From a Global Perspective by
Cover of the book The Minimum Core for Language and Literacy: Audit and Test by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy