The Complete Idiot's Guide to Branding Yourself

Tips and Techniques for Showing Who You Are and What You Can Do

Business & Finance, Business Reference, Business Communication, Career Planning & Job Hunting, Careers, Marketing & Sales
Cover of the book The Complete Idiot's Guide to Branding Yourself by Ray Paprocki, Sherry Beck Paprocki, DK Publishing
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Author: Ray Paprocki, Sherry Beck Paprocki ISBN: 9781101032800
Publisher: DK Publishing Publication: May 5, 2009
Imprint: Alpha Language: English
Author: Ray Paprocki, Sherry Beck Paprocki
ISBN: 9781101032800
Publisher: DK Publishing
Publication: May 5, 2009
Imprint: Alpha
Language: English

A brand new look at a time-tested business practice.

Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes:

? An in-depth understanding of the principles of successful brand building-in any context

? Practical tools to build and manage powerful relationships

? Strategies for aligning personal brand values with an employer's brand values, and making brand-building a successful endeavor for both

? Advanced techniques to continually refine your unique personal brand

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A brand new look at a time-tested business practice.

Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes:

? An in-depth understanding of the principles of successful brand building-in any context

? Practical tools to build and manage powerful relationships

? Strategies for aligning personal brand values with an employer's brand values, and making brand-building a successful endeavor for both

? Advanced techniques to continually refine your unique personal brand

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