The Rise of Asian Firms
Strengths and Strategies
Business & Finance, Management & Leadership, Management, Nonfiction, Social & Cultural Studies, Social Science
| Author: | ISBN: | 9781137407719 | |
| Publisher: | Palgrave Macmillan UK | Publication: | November 21, 2014 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | |
| ISBN: | 9781137407719 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | November 21, 2014 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.
Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.
