The Rise of Asian Firms

Strengths and Strategies

Business & Finance, Management & Leadership, Management, Nonfiction, Social & Cultural Studies, Social Science
Cover of the book The Rise of Asian Firms by , Palgrave Macmillan UK
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Author: ISBN: 9781137407719
Publisher: Palgrave Macmillan UK Publication: November 21, 2014
Imprint: Palgrave Macmillan Language: English
Author:
ISBN: 9781137407719
Publisher: Palgrave Macmillan UK
Publication: November 21, 2014
Imprint: Palgrave Macmillan
Language: English

Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.

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Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.

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