Welcoming Your Chinese Guests

Business & Finance, Business Reference, Business Etiquette, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book Welcoming Your Chinese Guests by Multicultural Marketing and Management, Multicultural Marketing and Management
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Author: Multicultural Marketing and Management ISBN: 9781311265012
Publisher: Multicultural Marketing and Management Publication: February 21, 2014
Imprint: Smashwords Edition Language: English
Author: Multicultural Marketing and Management
ISBN: 9781311265012
Publisher: Multicultural Marketing and Management
Publication: February 21, 2014
Imprint: Smashwords Edition
Language: English

China has already taken the place of Japan and become the No.1 outbound tourism market. According to World Travel Organization, there will be 100 million Chinese traveling abroad in 2020.

As a tourism and hospitality industry executive, do you want to gain more knowledge on how to welcome your Chinese guests?

In the seven modules of this course, you will follow a simple, easy-to-understand learning system that contains scenario analyses discussions, tips and suggestions. Each module has a short quiz to help you consolidate your knowledge on each component of the course. Topics covered include: building a positive first impression with Chinese visitors; suggestions for the Front Office and Concierge; Tour Desk and Bell Desk; Sales and Marketing; and Food and Beverage.

The course is developed by Multicultural Marketing and Management (MMM). MMM is a multi-award-winning, full-service marketing agency, with 20 years experience in Australia and specialises in non-English communication.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

China has already taken the place of Japan and become the No.1 outbound tourism market. According to World Travel Organization, there will be 100 million Chinese traveling abroad in 2020.

As a tourism and hospitality industry executive, do you want to gain more knowledge on how to welcome your Chinese guests?

In the seven modules of this course, you will follow a simple, easy-to-understand learning system that contains scenario analyses discussions, tips and suggestions. Each module has a short quiz to help you consolidate your knowledge on each component of the course. Topics covered include: building a positive first impression with Chinese visitors; suggestions for the Front Office and Concierge; Tour Desk and Bell Desk; Sales and Marketing; and Food and Beverage.

The course is developed by Multicultural Marketing and Management (MMM). MMM is a multi-award-winning, full-service marketing agency, with 20 years experience in Australia and specialises in non-English communication.

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