探险旅游发展与管理

Business & Finance, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book 探险旅游发展与管理 by 邹统钎,高舜礼, 崧博出版事業有限公司
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Author: 邹统钎,高舜礼 ISBN: 3467563719013
Publisher: 崧博出版事業有限公司 Publication: February 1, 2010
Imprint: 旅游教育出版社 Language: Chinese
Author: 邹统钎,高舜礼
ISBN: 3467563719013
Publisher: 崧博出版事業有限公司
Publication: February 1, 2010
Imprint: 旅游教育出版社
Language: Chinese
本书在作者完成的国家旅游局探险旅游研究课题的基础上,对探险旅游理论与分析模型进行进一步总结提炼,提出我国发展探险旅游的市场促进策略、市场价格规制、政府管理机制构建、资源开发与环境保护对策,以及安全保障机制建设、培训认证体制等系统化建议。本书是国内第一本系统探讨探险旅游理论及实践发展的著作,开国内探险旅游研究先河。本书既深入研究了国外的先进理论与经验,同时也细致地剖析了国内的探险旅游案例,力求在理论指导性与业界实践性之间寻求*结合。全书结构完整清晰,集理论性、知识性、实践性、时代性于一体。
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
本书在作者完成的国家旅游局探险旅游研究课题的基础上,对探险旅游理论与分析模型进行进一步总结提炼,提出我国发展探险旅游的市场促进策略、市场价格规制、政府管理机制构建、资源开发与环境保护对策,以及安全保障机制建设、培训认证体制等系统化建议。本书是国内第一本系统探讨探险旅游理论及实践发展的著作,开国内探险旅游研究先河。本书既深入研究了国外的先进理论与经验,同时也细致地剖析了国内的探险旅游案例,力求在理论指导性与业界实践性之间寻求*结合。全书结构完整清晰,集理论性、知识性、实践性、时代性于一体。

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