Online shops for consumer electronics: A case of Media-Saturn
Business & Finance, Management & Leadership, Management
| Author: | Kristina Sturm | ISBN: | 9783656137818 |
| Publisher: | GRIN Verlag | Publication: | February 22, 2012 |
| Imprint: | GRIN Verlag | Language: | English |
| Author: | Kristina Sturm |
| ISBN: | 9783656137818 |
| Publisher: | GRIN Verlag |
| Publication: | February 22, 2012 |
| Imprint: | GRIN Verlag |
| Language: | English |
Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, University of Applied Sciences Brandenburg, language: English, abstract: The dissemination of the internet has had a large impact on business and has created new opportunities for companies. It has opened new distribution channels for both business-to-business (B2B) and business-to-consumer (B2C) products and services. Around the year 2000 a lot of new ventures were founded but also soon disappeared when the 'dot-com bubble' burst. The remaining companies in the market however had time to expand their business at a steady pace. B2C online retailing is growing with the dissemination of broadband access (Schneider, 2011).
Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, University of Applied Sciences Brandenburg, language: English, abstract: The dissemination of the internet has had a large impact on business and has created new opportunities for companies. It has opened new distribution channels for both business-to-business (B2B) and business-to-consumer (B2C) products and services. Around the year 2000 a lot of new ventures were founded but also soon disappeared when the 'dot-com bubble' burst. The remaining companies in the market however had time to expand their business at a steady pace. B2C online retailing is growing with the dissemination of broadband access (Schneider, 2011).
