Competitive Strategies of Foreign Original Equipment Manufacturers in the Indian Passenger Car Industry

An Analysis of Competitive Advantage in the Small to Mid-Size Segment

Business & Finance, Management & Leadership, Management
Cover of the book Competitive Strategies of Foreign Original Equipment Manufacturers in the Indian Passenger Car Industry by Bernhard Wallner, GRIN Verlag
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Bernhard Wallner ISBN: 9783656288978
Publisher: GRIN Verlag Publication: October 15, 2012
Imprint: GRIN Verlag Language: English
Author: Bernhard Wallner
ISBN: 9783656288978
Publisher: GRIN Verlag
Publication: October 15, 2012
Imprint: GRIN Verlag
Language: English

Bachelor Thesis from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: 1.0, Berlin School of Economics and Law, language: English, abstract: This thesis analyses the competitive strategies of foreign OEMs in the Indian small to mid-size passenger car industry and explains why some companies were able to achieve a competitive advantage while others failed to do so. It can be said that two factors were crucial for gaining a competitive advantage in this industry: the date of resource commitment and the degree of localization in the value chain. A foreign OEM holds a competitive advantage to (1) a foreign OEM that entered at the same time but had a lower degree of resource commitment and to (2) a foreign OEM with the same degree of resource commitment but a later entry date. Moreover, a foreign OEM holds a competitive advantage to a foreign OEM with a lower degree of localization in the value chain.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Bachelor Thesis from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: 1.0, Berlin School of Economics and Law, language: English, abstract: This thesis analyses the competitive strategies of foreign OEMs in the Indian small to mid-size passenger car industry and explains why some companies were able to achieve a competitive advantage while others failed to do so. It can be said that two factors were crucial for gaining a competitive advantage in this industry: the date of resource commitment and the degree of localization in the value chain. A foreign OEM holds a competitive advantage to (1) a foreign OEM that entered at the same time but had a lower degree of resource commitment and to (2) a foreign OEM with the same degree of resource commitment but a later entry date. Moreover, a foreign OEM holds a competitive advantage to a foreign OEM with a lower degree of localization in the value chain.

More books from GRIN Verlag

Cover of the book Anforderungen selbstgesteuerten Lernens by Bernhard Wallner
Cover of the book Einstellung der Gewerkschaften zur Gruppenarbeit by Bernhard Wallner
Cover of the book Friedenserziehung nach Maria Montessori by Bernhard Wallner
Cover of the book Das Konzept der Kerninflationsrate by Bernhard Wallner
Cover of the book Zensur und Datenschutz im Internet by Bernhard Wallner
Cover of the book Die Stärkung des Europäischen Parlaments als Lösungsansatz des institutionellen Demokratiedefizits by Bernhard Wallner
Cover of the book Wir erweitern unseren Wortschatz um das Wortfeld pets und die dazu passenden Redemittel, wobei das Thema Haustiere derzeit fächerübergreifend behandelt wird by Bernhard Wallner
Cover of the book Vom Piraten zum Erfinder - Chinas wachsende Macht durch neue Perspektiven der Produktpiraterie by Bernhard Wallner
Cover of the book Mehrstufige Deckungsbeitragsrechnung by Bernhard Wallner
Cover of the book Der Vermittlungsausschuss by Bernhard Wallner
Cover of the book Ethics in Photojournalism by Bernhard Wallner
Cover of the book Prozesskostenrechnung - Beschreibung und Anwendung by Bernhard Wallner
Cover of the book Who killed Martin Luther King? by Bernhard Wallner
Cover of the book Interdisziplinäre Projekte im Informatikunterricht by Bernhard Wallner
Cover of the book Fünf Jahre Schuleingangsstufe Vollmarshausen by Bernhard Wallner
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy